SKIP TO MAINSKIP TO FOOTER

Free standard shipping on any $35 purchase

Celebrating

Beauty Without Limits

Diversity. Equity. Inclusion.

Champion Diversity

Beauty is for everyone, and we’re committed to using its power to create a more diverse, inclusive & joyful world. We strive for all guests, associates, brand partners and communities to feel connected, reflected and beautiful at Ulta Beauty.

We Come From Beauty

Amplify AAPI voices

Discover the ways Asian American Pacific Islander founders are inspired by their cultures and impacting beauty.

With Pride

Uplift the LGBTQ+ community

Pride goes far beyond a month. Meet the brands that put pride and joy in beauty all year long.

The JOY of Belonging

Celebrate Hispanic & Latino-owned and founded brands

Showcasing the authenticity and vibrancy of all Hispanic & Latino communities and their beauty entrepreneurs.

The Joy of Black Beauty

Celebrate Black-owned and founded brands

Free-flowing, authentic, endlessly proud—this month and every month.

We believe that beauty is for everyone. And as the leader in the industry, we’re committed to using the power of beauty to create a more inclusive world and bring to life the possibilities that lie within everyone.

Our DE&I Commitments