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Summary
Conscious Beauty at Ulta Beauty™
- Vegan
- Cruelty Free
Impeccable Foundation delivers medium to full, long-lasting coverage with a natural, velvet-matte finish. Using Precision Blur Technology, it blurs pores and imperfections while Hyaluronic Acid hydrates and smooths the skin. Get seamless, flawless coverage that wears comfortably for up to 12 hours.
Features
- Velvet-matte medium to full coverage foundation with a natural, second-skin finish
- Long-wearing up to 12 hours and water-resistant
- Weightless, water-based formula effortlessly blends and builds
- Hydrates skin with hyaluronic acid to maintain plump, bouncy skin
- Blurs, smooths and minimizes pores, fine lines, wrinkles and texture
- Visibly evens skin tone and masks discoloration, redness and blemishes
- Non-slip formula doesn’t melt, separate or settle into lines
- Ideal for all skin types – especially oily skin
- Available in 25 flexible shades and undertones
- Dermatologist-tested, non-comedogenic and safe for sensitive skin
- FREE OF: Phthalates, Gluten, Mineral Oil, Talc, Sulfates, Parabens, Oil and Fragrance
Key Ingredients
- HYALURONIC ACID Helps to provide moisture and a plumping effect
- BIXA ORELLANA Helps to blur pores and imperfections
- PHYTOGLYCOGEN Helps to deliver youthful, radiant skin
Research Results
- 100% agree it instantly masks imperfections and discoloration.
- 99% agree their skin doesn’t look oily or shiny after applying it.
- 98% agree their skin looks more even after applying it.
- 96% agree it gives my skin a natural, soft-matte finish.
HOW TO APPLY:
Prep your complexion with your preferred skincare or primer.
Using 1-2 pumps, start by applying Impeccable Foundation in the center of the face and working outwards using A30 Pro Brush.
Focus on desired areas to build coverage as needed.
To brighten and conceal, pair with Magic Touch Concealer.
Set complexion with Impeccable Setting Spray to set, blur and mattify for a long-wearing finish.
PRO TIPS:
To build coverage, use pressing motions in desired area.
The velvet-matte finish can be set to your preference.
For dry skin types, prep skin with hydration prior to application.
Pair with non-oil-based formulas for optimal results.
Pair with Loose Setting Powder for an extra, locked-in complexion.
Water/Aqua/Eau, Cyclopentasiloxane, Cetyl Peg/Ppg-10/1 Dimethicone, C12-15 Alkyl Benzoate, Alcohol, Polyglyceryl-4 Isostearate, Butylene Glycol, Disteardimonium Hectorite, Methyl Methacrylate Crosspolymer, Bixa Orellana Seed Extract, Sodium Chloride, Dimethicone Crosspolymer, Trimethylsiloxysilicate, Aluminum Hydroxide, Sodium Dehydroacetate, Triethoxycaprylsilane, 1,2-Hexanediol, Caprylyl Glycol, Tocopheryl Acetate, Sodium Phytate, Glycogen, Sodium Acetylated Hyaluronate, Maltodextrin, May Contain/Peut Contenir (+/-): Titanium Dioxide (CI 77891), Iron Oxides (CI 77491, CI 77492, CI 77499).
This brand is excluded from most Ulta Beauty coupons.
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Reviews
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Ratings Distribution
Most Helpful Positive Review
Impeccable indeed! Love love love!
This is the first time trying ABH foundation. And probably would have overlooked it due to so many choices if it wasn't send to me to try it. Boy, I'm glad they did! Thanks ABH, I fell in love with this foundation. I have a combo. I usually prefer using BB or CC creams as oppose to foundations. They...
Most Helpful Critical Review
Has potential, but not quite there yet
So, after trying this out for a bit, here's my thoughts 🤔: Color Range: The color range has quite a few medium shades, but I feel like it could use a better balance across all skin tones. The shade I tried worked decently enough, but I think there's room for improvement in terms of variety. Packa...
1580 results
Oh it BLURS!
[I received this product in exchange for my honest review] It really blurs. Like so much so, when I was asking my partner what he thought, he literally told me it's like I have a blurring filter on my face lol. I didn't feel cakey or crusty. It felt smooth and soft, it was easy to apply, and really lasted all day (even through some sweat). I've never used this brand before but of course everyone knows it. It truly did a great job. My skin in the photo with my cat is filter free and looks blurred/smooth. Would definitely recommend.

Full glam
[I received this product in exchange for my honest review] I was soo excited for this foundation and it was definitely worth the wait. This foundation is the best for a full glam. It has a lot of coverage I covered most of my hyperpigmentation. The texture makes it really easy to work with. I used a really dense brush to really buff the product in. You don't need a lot of you use too much it can end up looking cakey. I liked to work in small amounts and then add more to the places I need more coverage .
Amazing coverage
[I received this product in exchange for my honest review] The finish and coverage are amazing! I actually love the feel of this on my skin as well. The only reason I didn't give it 5 stars is because I'm unable to wear it since it's not my shade it's too dark. But I will definitely buy again in my correct shade.
Blends Beautifully
[I received this product in exchange for my honest review] I don't usually wear liquid foundation but this one has made me change my mind! It is easy to apply and blend and has a beautiful matte finish. It's buildable and I'm able to use just a little to get decent coverage. The color is also a good match for my skin. The glass bottle has a nice weight to it and feels high end. I would definitely consider adding this foundation to my makeup routine again in the future!
Blends well great coverage
I received this product in exchange for my honest review. unfortunately, the color that I received is very far from my natural complexion however, I did give the foundation a try. I do like the texture it does blend and set very well and the finish is extremely flawless. Also, I must say the packaging is very luxurious, I will be purchasing in the right color for my skin tone because the quality is so good.!