0 in bag
SKIP TO MAINSKIP TO FOOTER

Free standard shipping on any $35 purchase

Use the following zoom and pan buttons to control the image that follows them

SEEN Magic Serum - Fragrance Free #1
SEEN Magic Serum - Fragrance Free #1

Tab through the images or use the previous or next buttons to navigate each product image

SEEN Magic Serum - Fragrance Free

Item 2594153

$36.00
Size:1.0 oz
  • Available to ship
  • See same day delivery eligibility in bag

Earn points on this purchase.

Summary

Conscious Beauty at Ulta Beauty™

  • Vegan
  • Clean Ingredients
  • Cruelty Free
  • Sustainable Packaging Brand
  • Give Back

SEEN Magic Serum works to visibly transform your hair into smoother, shinier, healthier-looking hair in just seconds. It reduces frizz, adds shine, nourishes, strengthens and protects hair from heat styling and breakage.

Details

Features

  • This product received the National Eczema Association's Seal of Acceptance. This means those with sensitive or eczema-prone skin can use fragrance free SEEN and enjoy happy, healthy skin and gorgeous hair!

How To Use

Apply 2-5 drops to damp or dry hair (more for longer/thicker hair), focusing on the mid-lengths to ends. Use before styling or as a finishing serum for extra shine and frizz control. Cocktail with your favorite SEEN styling products for even more magic.

Ingredients

Ethylhexyl olivate, C13-15 Alkane (plant derived), Squalane.

Shipping & Coupon Restrictions

This brand is excluded from most Ulta Beauty coupons.

See brand eligibility details

Sponsored products

12 items

Powered by syndigo

SEEN Magic Serum, Fragrance Free

BENEFITS & FEATURES:

  • This award-winning fragrance-free hair serum was developed specifically to be safe for sensitive and acne-prone skin. It reduces frizz, adds shine, nourishes and provides hair with protection against heat up to 450º F for stronger, smoother, healthier-looking hair in just seconds.
  • Non-comedogenic (won’t clog pores)
  • Safe for sensitive skin
  • Awarded the National Eczema Association Seal of Acceptance
  • Awarded “Best for Sensitive Skin” Trusted Choice badge by SkinSAFE

SEEN Magic Serum reduces hair breakage by up to 81% after a single use*

FORMULATED WITH 3 KEY INGREDIENTS:

Hemisqualane: (a plant sugar-derived alternative to silicone) provides color and heat protection, reduces frizz, and keeps hair looking and feeling smooth

Squalane: a natural, plant sugar-derived moisturizer that nourishes locks, restores luster, and adds instant glass-like shine and softness

Ethylhexyl Olivate: (derived from olives) softens and nourishes the hair

HOW TO USE:

Apply 2-5 drops to damp or dry hair (or more for longer/thicker hair) focusing on the mid-lengths and ends. Use before styling or as a finishing serum for extra shine and frizz control. Magic Serum can also be mixed with SEEN styling creams for even more hair-transforming results.

*Independent 3rd party lab testing, repeated grooming study with 10 bleached hair tresses, compared to control.

Product Comparison

This Product

What it is

Hydrating serum

Gentle, sulfate-free shampoo

Lightweight conditioner

Conditioner for drier hair

Heat protectant styling creme

Shine enhancing styling creme

Soothing scalp treatment

Dermatologist-developed

Non-comedogenic

Non-irritating

Safe for sensitive skin

Q&A

Showing 4 out of 4 Questions
Q
Hi, this is supposed to be clear, right? I just got mine a few weeks ago and only used it a couple of times. I Noticed today there was somthing white in the bottome of the bottle, when I shook it it became a little cloudy
Asked by Al
Official Answer By SEEN - Brand Engage
There can occasionally be variation in color and texture from batch to batch as the raw ingredients can vary slightly in appearance. This is not a factor that we attempt to control as it does not affect the efficacy of the product. If you give the serum a good shake then the product should mix thoroughlyWas this answer helpful to you
Q
Can this be used for frizzy hair ?
Asked by Sue
Official Answer By SEEN - Brand Engage
Yes, SEEN Magic Serum reduces frizz, adds shine, nourishes and provides hair with protection against heat up to 450º F.Was this answer helpful to you
Q
If I'm applying this to wet hair, would I use it before or after applying my other styling products (gel/mousse)? Is it a first step or a last step in my product application on wet, air drying hair?
Asked by Emily
Official Answer By SEEN - Brand Engage
Magic Serum can be applied at any step in your styling routine, or cocktailed with one of your existing styling product. We would recommend experimenting with different application methods to see what works best for youWas this answer helpful to you
Q
Does this product provide heat protection from flat irons?
Asked by Elizabeth
Official Answer By SEEN - Brand Engage
Magic Serum provides heat protection up to 450 degrees. :)Was this answer helpful to you

Review Snapshot

by PowerReviews

444 ReviewsWrite a Review
83%
of respondents would recommend this to a friend
Ratings Distribution
Pros
No Pros
Cons
No Cons
Hair Type
5Straight Hair
3Very Curly Hair
3Wavy Hair
Most Helpful Positive Review
The KEY to My Shiny Silver Curls!

I have thick, medium-long, 3A/B curls, and like many women my age, have gone "pandemic gray". Actually, my hair is a lovely mix of the original dark brown underneath with silver, white, gray, and fun sparkles on top! As a recovering mold victim (exposed while exercising at a public rec center), I of...

Versus
Most Helpful Critical Review
Not good for very sensitive skin

I have very curly, 3C hair. I previously tried their curl cream which didn't work at all for me. Caused breakouts. Customer service was great and i was refunded so no complaints. After months of bad luck with other products I decided to try SEEN one more time, this time using the Magic Serum. After ...

444 results

Shiny frizz free hair

Submitted 11 days ago

By Willow

From Sanford Maine

I use this everytime i heat style my hair and it helps a ton. I have a good amount of damage from bleaching and this is my favorite oil to use to get the broken pieces to lay flat with the rest of my hair. It leaves a good shine and stays frizz free all day. I dont like using this without heat because it does leave my hair a little greasy so i only reccomend if you use heat.

Was this review helpful to you?
Magic Serum

Submitted 1 month ago

By Nancy M.

From Undisclosed

Verified Buyer

Reviewed at

Seen - Yotpo

Make hair smooth and shiny with no frizz. Great product.

Was this review helpful to you?
The best stuff ever

Submitted 1 month ago

By Kindra G.

From Undisclosed

Verified Buyer

Reviewed at

Seen - Yotpo

My hair is naturally coarse/dry/frizzy. My scalp hates everything and everything causes really painful blisters that if my hair follicles move it burns. This works so well it controls my frizzy hair. My hair is so soft and shiny with no BLISTERS on my scalp 10 of 10 recommend

Was this review helpful to you?
Best Serum Ever!

Submitted 1 month ago

By Madison

From Undisclosed

Verified Buyer

Reviewed at

Seen - Yotpo

I got this in a discovery kit not too long ago, i'm looking for a serum that helps tame my frizzy/staticky hair. Just one use and I notice a huge difference in my hair. Super soft and super shiny and not oily at all! Thank you SEEN for making a product that doesnt break me out and doesnt make my hair oily

Was this review helpful to you?
LOVE

Submitted 1 month ago

By Paul R.

From Undisclosed

Verified Buyer

Reviewed at

Seen - Yotpo

I have tried so many different products from $$$$ to $ and SEEN is the best hair care regime on the market today! My hair is thick and unruly, my youngest daughter has curly hair and it leaves both of us with soft manageable hair. My oldest daughter gets forehead and back acne from other products residue and her skin has settled down with SEEN. I'm now on auto ship :)

Was this review helpful to you?