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Summary
Conscious Beauty at Ulta Beauty™
- Vegan
- Clean Ingredients
- Cruelty Free
- Give Back
PÜR's On Point Eyeliner Pencil has a creamy, skincare-infused formula enriched with skin-conditioning ingredients that deliver blendable, high-performance color that's comfortable to wear.
Features
- Creamy, waterproof, skincare-infused formula
- Blendable, high-performance long-lasting color is comfortable to wear
- Formula deeply hydrates the look of skin
- Includes a built-in sharpener for precision
Key Ingredients
- Mango seed butter deeply hydrates the look of skin
- Olive oil hydrates, soothes & conditions skin
Formulated Without
- BPA
- Fragrance
- Gluten
- Parabens
- Phthalate
Apply gel pencil liner in short, quick strokes along the lash line starting at the inner corner and working your way outward.
To sharpen, pop out the built-in sharpener from the bottom and twist it over the pencil to reshape the tip. Only twist up what you need - the pencil doesn't retract.
Black: Trimethylsiloxysilicate, Methyl Trimethicone, Ceresin, Polyethylene, Sythetic Wax, Isododecane, Copernicia Cerifera (Carnauba) Wax, Polyglyceryl-2 Triisostearate, Dimer Dilinoleyl Dimer Dilinoleate, Hydrogenated Vegetable Oil, Microcrystalline Wax, Silica, Mangifera Indica (Mango) Seed Butter, Olea Europaea (Olive) Fruit Oil, Iron Oxide Black (Ci 77499), Ferric Ammonium Ferrocyanide, Titanium Dioxide.
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Reviews
Write A REVIEWReview Snapshot
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Ratings Distribution
Most Helpful Positive Review
Inky Black self setting eye pencil!!!
I would like to thank @influenster and @purcosmetics for allowing me to take part in this incentivized campaign! In return I will review Pur Cosmetics The very first day I tried this pencil she was gliding and moving like butter and I was loving it now I will say when you're done using this make ...
Most Helpful Critical Review
PUR COSMETICS ON POINT EYELINER
I received this from Influenster and Pur Cosmetics in exchange for my honest review :) I enjoyed using this eyeliner, it was came to work perfectly fine with no issues at all. The consistency was great 👍 and the color was well pigmented 🖤 with no issues whatsoever. I also appreciate that they mad...
200 results
Super long lasting
Super long, lasting great for sensitive eyes great for waterline , glides on smooth
No budge eyeliner
This is a great eyeliner that last all day and doesn't smudge. Saw another review complaining about how they couldn't sharpen the pencil. That's because this is an automatic liner lol.
love this liner
love this eyeliner - it blends seamlessly and i love the brown color. It's my new go to! love how the built in sharpener
Never again
I used to purchase their eyeliner that you teisted for product to come out. I couldnt find it anywhere so i assumed this would work just as well. Its a total waste of money. Definitrly wont go on or newr your waterline, and extremely difficult to get any color from it on your eyelids. So disappointed to have to find a nee brand eyeliner.
Great eyeliner!
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at

I really liked this eyeliner! Lasted a long time without smudging, was precise in application, and easy to use. Use it a lot to elevate my eye looks!