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PRODUCT |
WELLA colorcharm Permanent Gel Hair Color |
WELLA colorcharm Demi-Perm. Color |
WELLA colorcharm Permanent Crème Toners |
WELLA colorcharm Cream Developer |
WELLA colorcharm Powder Lightener |
|
MAIN BENEFIT |
Vibrant long lasting color; up to 100% gray coverage |
Refresh and enhance color; Free of ammonia |
Neutralize brass after lightening |
Formulated specifically for colorcharm hair color, toners and lighteners |
Reliable lightening up to 7 levels of lift; for use on and off scalp |
|
RESULT |
Fade resistant results |
Results in 20 minutes |
Enhanced blonde tones |
Stabilized to deliver remarkable results |
Achieve brilliant blonde results |
|
FORMULA |
Gelfuse Technology |
With Shea Butter |
Free of gluten, phthalates, parabens and animal derived ingredients |
Free of animal derived ingredients |
Dust-free |
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Summary
Wella Colorcharm Powder Lightener provides controlled reliable lightening action. The protecting oil system helps to lock in moisture. Excellent for highlights with foils or balayage and color correction.
Benefits
- Up to 7 levels of lift
- Controlled and reliable lightening action
- Excellent for full head lightening and regrowth
- On and off-the-scalp usage
- Wella Developer is required (10, 20, or 40 Volume) is sold separately
- Mix in a non-metallic bowl
- Do not process for more than 50 minutes
RECOMMENDED MIXING:
For off-the-scalp application, mix 1 oz. of Colorcharm Powder Lightener with 1.5 to 2 oz. of Wella Developer (20 or 40 Vol) in a non-metallic bowl.
For on-the-scalp application, use only 20 Volume Crème Developer by mixing 1 oz. of Colorcharm Powder Lightener with 2 oz. Wella Crème Developer. Do not process for more than 50 minutes.
IMPORTANT:
Never shampoo before lightening. Perform a strand test before complete application. Always wear gloves.
CAUTION:
Do not use on eyelashes, eyebrows, facial hair or hair on other parts of the body. Do not use on hair in poor condition. Do not use in a metal mixing bowl. Do not permanently wave the hair immediately before or after lightening. Do not use if the scalp shows abrasions, scratches, or any other abnormal condition. Store in a cool, dry place.
Potassium Persulfate, Sodium Silicate, Magnesium Carbonate Hydroxide, Mineral Oil/Huile Minérale, Ammonium Persulfate, Sodium Stearate, Xanthan Gum, Oryza Sativa (Rice) Starch, Algin, Disodium EDTA, Silica.
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Questions
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Reviews
Write A REVIEWReview Snapshot
by PowerReviews
Ratings Distribution
Hair Type
- 1Straight Hair
Most Helpful Positive Review
Best Blonde Colors you can buy!
I've been using Wella Colorcharm blonde color in the "Sand Blond" 9NG shade for years. It turns out PERFECT every time! I have naturally dark reddish blond hair. Every 2 1/2 to 3 weeks I bleach my roots with Wella Colorcharm powder lightener (Wellite) with a 20 volume developer. I process it for 40 ...
Most Helpful Critical Review
It lightened my hair a...
It lightened my hair a few shades but it really didn't lighten it to the extent that I need it to it definitely damage my hair I didn't leave it on very long so for it to damage it the way it did I was very shocked for the damage that I received from it so far I'm leaving it on for like 20 minutes I...
826 results
Will definitely use it again
Hair Type Straight Hair
This bleach definitely worked very well. I have fine straight dark brown hair and it lifted my hair significantly. It did not have dust and almost no odor which is great compared to other lighteners I have used in the past. I used it with wella 20vol developer.
Great lightening formula
Verified Reviewer
Reviewed at
This is great for lightening with out being too harsh to your hair. Definitely don't go with too high of a volume and you will do great. It has some nice color without toning
Great bleach!!!!
Verified Reviewer
Reviewed at
I like this powder bleach! It lifts my hair perfectly when I use 30 developer…20 developer works good too but I prefer the results that I get with 30. This powder is dust free and mixes with developer smoothly (the little scooper is great too),I do also usually add the One N Only One Shot Bond Repair to this and it works great in protecting your hair while bleaching. This bleach even without using the bond repair doesn't leave my hair feeling super dry like other bleaches I've used. 45 minutes processing time is perfect for my hair! I Will keep repurchasing this over and over!! But be prepared to struggle with opening it sometimes it's ridiculously hard to get the lid off. **I also use Ion bright white cream bleach if this is sold out but Wella is my preference since it less drying but both are amazing!!
I got this at Sally's beauty
Verified Reviewer
Reviewed at
 If you are a box dye person, you will truly convert a soon as you discover wella bleach.  Depending on your hair color sometimes you don't even need to ton after.
Before and after pics included!
Verified Reviewer
Reviewed at
I've lived this brand since I was in Cosmo school! Was the brand we use and does amazing! Pair it with a 20v developer and you'll get this after about 45 minutes (with heat)! Definitely worth it!
