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Pureology Hydrate Shampoo #1
Pureology Hydrate Shampoo #1

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Pureology Hydrate Shampoo

Item 2565096

  • 533 people have viewed this in the last 24 hours

$37.00
Size:9.0 oz
  • Available to ship
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Summary

Conscious Beauty at Ulta Beauty™

  • Vegan
  • Sustainable Packaging Brand

Pureology's Hydrate Shampoo is a creamy, sulfate-free shampoo that deeply hydrates normal to thick dry, color-treated hair.

Details

Benefits

  • Provides superior moisture
  • Gives hair touchable softness
  • Provides extraordinary color protection
  • Highly concentrated formula allows for 75+ shampoos in a single bottle
  • Contains less than 1% of synthetic fragrances
  • This product is 100% vegan
  • Recyclable packaging

Key Ingredients

  • Jojoba: Moisturizes hair
  • Green Tea: Promotes a healthy-looking scalp
  • Sage: Supports hair follicles

Formulated Without

  • Sulfates SLC & SLES
  • Parabens
  • Formaldehydes, Formaldehyde-Releasing Agents
  • Phthalates
  • Mineral Oil
  • Retinyl Palmitate
  • Oxybenzone
  • Coal Tar
  • Hydroquinone
  • Triclosan & Triclocarban

How To Use

Apply a dime-sized amount to wet hair at the scalp. Lather and work down to the ends. Rinse. For extra cleansing, repeat.

Ingredients

Aqua/Water/Eau, Sodium Cocoyl Isethionate, Disodium Laureth, Sulfosuccinate, Sodium Lauryl Sulfoacetate, Sodium Lauroyl, Sarcosinat, Glycol Distearate, Cocamidopropyl Betaine, Glycereth-26, Decyl Glucoside, Coconut Acid, Sodium Hydroxide, Sodium Isethionate, Parfum/Fragrance, Citric Acid, Ppg-5-Ceteth-20, Divinyldimethicone/Dimethicone Copolymer, Sodium Chloride, Polyquaternium-7, Amodimethicone, Coco-Betaine, Polyquaternium-10, Propylene Glycol, Peg-55 Propylene Glycol Oleate, Linalool, Carbomer, C11-15 Pareth-7, Benzoic Acid, Laureth-9, Butylene Glycol, Glycerin, Limonene, Geraniol, Tocopherol, Benzyl Alcohol, Trideceth-12, Salicylic Acid, Sodium Benzoate, Helianthus Annuus Seed Extract/Sunflower Seed Extract, Magnesium Nitrate, C12-13 Pareth-23, C12-13 Pareth-3, Benzophenone-4, Tetrasodium Edta, Phenoxyethanol, Hydroxypropyltrimonium Hydrolyzed Wheat Protein, Wheat Amino Acids, Hydrolyzed Vegetable Protein Pg-Propyl Silanetriol, Ci 60730/Ext. Violet 2, Methylchloroisothiazolinone, Hydrolyzed Soy Protein, Sorbic Acid, Magnesium Chloride, Methylisothiazolinone, Potassium Sorbate, Disodium Edta, Helianthus Annuus Seed Oil/Sunflower Seed Oil, Ascorbic Acid, Camellia Sinensis Leaf Extract, Rosa Centifolia Flower Extract, Aloe Barbadensis Leaf Extract.

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Which Pureology Shampoo Is Right For You?

Product Comparison

HAIR TYPE

Normal, dry color-treated

Fine, dry color-treated

Damaged, color-treated

Blonde or highlighted

Frizzy, color-treated

Fine, color-treated

Very dry, dull color-treated

HAIR CONCERN

Dryness, lack of moisture

Dryness, lack of moisture

Damage, split ends, breakage

Brassy, yellow or orange tones

Frizz, curl manageability

Lack of volume, fullness, body

Dryness, lack of shine

BENEFITS

Moisture and softness

Moisture and softness

Strength and softness

Neutralizes brass

Smoothness and frizz control

Body and fullness

Softness and shine

KEY INGREDIENTS

Jojoba, Green Tea, Sage

Jojoba, Green Tea, Sage

Keravis, Astaxanthin

Keravis, Astaxanthin

Camelia, Shea Butter

Wheat Protein, Eucalyptus Leaf

Keravis, Golden Marula Oil

FRAGRANCE NOTES

Lavender, Bergamot, Mint

Lavender, Bergamot, Mint

Raspberry, Peach, Water Flower

Pear, Rose, Sandalwood

Cocoa, Marshmallow Accord

Pink Grapefruit, Wild Rose

Dewy Pear, Ylang Ylang

Q&A

Showing 5 out of 234 Questions
Q
Would you say this is a good shampoo for gray hair?
Asked by Bonbon
Official Answer By Pureology - BE
Hi there, Thanks for your interest in Pureology Hydrate Shampoo. This shampoo is excellent for all hair types, including naturally gray hair. It provides deep hydration and leaves hair feeling noticeably softer. We hope this answers your questionWas this answer helpful to you
Q
I want to know if you're ever going to improve the caps on these products? I was a faithful user until I had to constantly struggle and break nails to open them. I even broke off the top of one trying.
Asked by Ann
Official Answer By Pureology - BE
Hello there, Thank you for contacting us about the packaging of our Pureology Hydrate Shampoo. We sincerely apologize for the issue you experienced and appreciate you bringing it to our attention. We've shared your feedback with the appropriate team for their review and consideration.Was this answer helpful to you
Q
Is this the line for high shine?
Asked by Jo
Official Answer By Pureology - BE
Hello Jo, Thanks for your interest in Pureology Hydrate Shampoo. This collection is specifically formulated to provide intense moisture and hydration, making it an excellent choice for dry hair. We hope this helps!Was this answer helpful to you
Q
Is purology hydrate Gluten Free?
Asked by Sandra
Official Answer By Pureology - BE
Hi there Sandra, Thanks for your inquiry about gluten in Pureology Hydrate Shampoo. While we don't claim to be entirely gluten-free, most of our grain-derived ingredients are highly refined and contain no detectable gluten proteins. For less refined natural ingredients, we adhere to strict limits on potentially allergenic proteins. However, sensitivities to these proteins vary widely. If you have specific concerns about gluten or other allergens, we strongly recommend consulting your healthcare provider. You can also find a complete list of ingredients for the Hydrate Shampoo on the product packaging or label. We hope this helps!Was this answer helpful to you
Q
Is this a good option for medium porosity hair?
Asked by Desi girl
Official Answer By Pureology - BE
Hello there, thanks for asking about Pureology Hydrate Shampoo. Yes, this product works great in all hair types and textures. We hope this helps!Was this answer helpful to you

Review Snapshot

by PowerReviews

4981 ReviewsWrite a Review
89%
of respondents would recommend this to a friend
Ratings Distribution
Pros
736Cleans Thoroughly
716Improves Hair Health
679Lathers Well
642Great Smell
553Gentle
Cons
51Pricey / Poor Value
47Smells Bad
23Dries Hair Out
22Pricey
20Price
My Beauty Routine Takes
8230 Minutes
2310 Minutes
221+ Hour
Best Uses
592Daily Use
265Thick Hair
230Fine Hair
207Curly Hair
108Oily Hair
Describe Yourself
462Beauty Conscious
256Survivalist / Minimalist
145Product Junkie
68Brand Buyer
50Budget Shopper
Hair Type
598Wavy Hair
406Straight Hair
117Very Curly Hair
Most Helpful Positive Review
BEST shampoo for my hair

I've used pureology on and off for years. The price has me wandering off every now and again to find a better shampoo. I always come back to pureology!! This shampoo/conditioner leave my hair soft, shiny, and healthy looking/feeling. My hair has significant grey now and I color every 4 weeks. The fu...

Versus
Most Helpful Critical Review
Ok

I bought this after my stylist used it on me. It smelled great, felt refreshingly tingly, and gave me nice smooth voluminous hair. I bought through Ulta for the points. Won't do that again. Unfortunately I received an expired product, it has almost no scent, no tingle, and feels a bit oily even afte...

2246 results

Soft hair

Submitted 6 days ago

By Natalie

From Illinois

Hair Type Wavy Hair

Been using this for a while now and my hair was been super soft and hydrated. The only think I can't get over is the smell of the shampoo. It's too strong for my liking.

User submitted media

Bottom Line Yes, I would recommend to a friend

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Beautiful Luscious Hair

Submitted 6 days ago

By Anastasiya

From Clackamas, Oar

Hair Type Straight Hair

Loved trying out this hydrating shampoo for thick hair by Pureology. My hair felt very clean and hydrated. The smell is amazing it smells refreshing. Also I keep getting compliments on how my hair looks luscious and healthy.

Bottom Line Yes, I would recommend to a friend

Was this review helpful to you?
Straw shampoo but good color pop

Submitted 11 days ago

By Jules

From Michigan

Personally, I will use this once in a while for the good smell and color pop it adds to my red/brown hair, but this will not be my everyday shampoo due to its drying effects. My hair feels like straw after shampooing.

Was this review helpful to you?
Bad smell/burns scalp

Submitted 19 days ago

By First time user

From NY NY

The scent smells more like some type of body soap not like a shampoo. Smells minty which isnt a smell I would want in my shampoo. It also burned my scalp and not in a good way. I think it was supposed to feel like a refreshing burn but again not something I want in a shampoo and conditioner. My scalp was also itcy afterwards. Stinks that it was pricy and ill probably never use again.

Was this review helpful to you?
Love this product

Submitted 20 days ago

By Danielle

From Kansas

Hair Type Wavy Hair

I got this product for free in exchange for my honest review. I recommend this product because it helped with my oily scalp and you only need a little for my long hair.

Bottom Line Yes, I would recommend to a friend

Was this review helpful to you?