Tab through the images or use the previous or next buttons to navigate each product image
- Available to ship
- See same day delivery eligibility in bag
Earn points on this purchase.
Summary
Conscious Beauty at Ulta Beauty™
- Vegan
- Clean Ingredients
- Cruelty Free
- Give Back
WYN BEAUTY's Award-Winning Nothing To See Soft Matte Hydrating Creamy Concealer provides buildable, medium coverage with a weightless, soft-matte finish in 20 shades. The self-setting, longwear formula keeps skin hydrated for up to 72h.
Benefits
- Blendable cream-to-powder formula can be used with or without powder while staying lightweight and silky all day
- Instantly brightens and covers under eyes, dark spots, and blemishes
- Keeps skin hydrated for up to 72h with our Truly Unstoppable HydraComplex™, a natural blend of humectants and Hyaluronic Acid that restores skin's water balance and locks in moisture
- Botanical complex helps improve skin's texture over time
Features
- Longwear
- Safe for Sensitive Skin, Dermatologically Tested
- Free of Parabens, Mineral Oil, Talc
- 2024 Cosmopolitan Acne Awards Winner: Best Concealer
Research Results
- 95% Agree product covered blemishes, dark circles, and imperfections*
- *20 subject panel
TO COVER AND BRIGHTEN UNDER EYES: Select 1-2 shades lighter than your skin tint shade. Use the applicator to dispense 1-3 dots of product onto skin. The flexible, flat doe foot tip allows for precise application onto creases and high points. Use fingertips or a brush to tap until blended.
TO SPOT CONCEAL: Select a shades similar to your skin tint shade. Use the applicator to dispense product onto areas you wish to conceal such as blemishes. The flexible, flat doe foot tip allows for precise application onto creases and high points. Use fingertips or a brush to tap until blended.
TO HIGHLIGHT: Select 1-2 shades lighter than your concealer shade. Use the flexible applicator to place on high points along your face. Use fingertips or a brush to tap until blended.
TO CONTOUR: Select a cool undertone 1-2 shades deeper than your concealer shade. Use the flat side of the applicator to place under your cheekbone and along temples or hairline hairline to add dimension. Use fingertips or a brush to tap until blended.
Water, Dimethicone, Trimethylsiloxysilicate, Caprylyl Methicone, Isododecane, Isoamyl Laurate, Glycerin, Butylene Glycol, HDI/Trimethylol Hexyllactone Crosspolymer, Silica, PEG/PPG-18/18 Dimethicone, PEG-10 Dimethicone, Ethylhexyl Palmitate, Hydrogenated Lecithin, Sodium Chloride, C10-18 Triglycerides, Quaternium-90 Bentonite, Jojoba Esters, Caprylyl Glycol, Propylene Carbonate, Helianthus Annuus (Sunflower) Seed Wax, Dimethicone/Vinyl Dimethicone Crosspolymer, Phenoxyethanol, Potassium Sorbate, Sodium Dehydroacetate, Pentylene Glycol, Sodium Gluconate, Hexylene Glycol, Citric Acid, Fructose, Sodium Hydroxide, Urea, Acacia Decurrens Flower Wax, Polyglycerin-3, Allantoin, Maltose, Sodium Lactate, Sodium PCA, Trehalose, Glucose, Sodium Hyaluronate, Tocopherol, Mica, Titanium Dioxide (CI 77891), Iron Oxides (CI 77491, CI 77492, CI 77499).
This brand is excluded from most Ulta Beauty coupons.
Free gift with purchase
Free gift with purchase
Online Only Free Makeup Bag with $30 WYN Beauty purchase (valid thru 4/12/25 or while quantities last)
We think you'll like
12 items
Use previous and next buttons to navigate the slides of the We think you'll like Product Carousel
Similar items for you
12 items
Use previous and next buttons to navigate the slides of the Similar items for you Product Carousel
Sponsored products
12 items
Use previous and next buttons to navigate the slides of the Sponsored products Product Carousel
Questions
Ask a QuestionQ&A
Showing 1 out of 1 Questions
- Q
Does this product cover pimples, pores and sebaceous filaments?
- Asked by Ari
- Official Answer By Wyn Beauty - Brand Engageit’s a medium buildable coverage and has a soft-matte finish for spot concealing problem areas; we recommend picking a shade close to their natural skin color and/or their skin tint shade.Was this answer helpful to you
Reviews
Write A REVIEWReview Snapshot
by PowerReviews
Ratings Distribution
Most Helpful Positive Review
Creamy, lightweight, vegan&cruelty free
The WYN BEAUTY Nothing To See Soft Matte Creamy Concealer promises a flawless complexion and it delivers on that claim. As someone who's tried various concealers, I was pleasantly surprised by its performance. The texture is indeed creamy, making it easy to blend, yet it dries down to a soft matte f...
Most Helpful Critical Review
Long-lasting, full coverage concealer
I recieved this product for free in exchange for a review. First, I LOVE that this is a brand by Serena Williams, as she is an idol of mine and I love supporting black-owned businesses! Unfortunately, I received a color that is several shades too dark for me to use as a concealer, but I tested it an...
73 results
Too light doesn't match online swatches and drying
If you're looking for the slightly golden shade shown for Progress you'll be disappointed. The color is very light almost white which is weird because the tester was the right color. The formula is concentrated and opaque but drying and patchy.
Swatches don't match and can crease
I'm surprised there isnt a better shade range for lighter skin tones. I chose Progress which looks like what I need in the online swatch but is super white in person (closer to fair than light with no discernible warm tone). Another con is how drying this concealer is even if you dont use too much. The texture is thinner which i like for a weightless feel but again it can settle into fine lines or emphasize under eye dryness. If you can get a perfect color match this product might work and is long-wearing.
Not enough coverage
This concealer does not cover darkness under the eyes. It also is very liquid and needs to be layered on.
My go to!
The best concealer I've used in a long time! It doesn't crease and sets so velvety. It's also not drying like other concealers have been on me. The struggle of finding the right shade for my dark skin was real until now!
YESI WOULD BUY THIS AGAIN
THIS IS VERY GOOD PRODUCT IT MAKES MY MAKEUP LOOK REALLY NATURAL AND GOES ON SMOOTH
