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Summary
Conscious Beauty at Ulta Beauty™
- Cruelty Free
- Sustainable Packaging Brand
- Give Back
Smashbox Always On Liquid Waterproof Eye Liner is a waterproof liquid eyeliner pen that lasts up to 24 hours for total control and ultimate precision. Line & define eyes with a sweat- and transfer-resistant liner that glides on smoothly.
Benefits
- Rich-black color stays on, won't fade & looks freshly applied for 24 hours
- Super-fine & easy-to-control tip precisely draws thin-to thick lines, making acing any look easy - even if you're a beginner
- Goes on smoothly & with the fluidity of a sharp-point marker; no skipping, tugging, flaking or smudging
- Waterproof eyeliner; sweat, humidity & transfer-resistant
- Quick-drying & easy to remove
- Cruelty-free
Formulated Without
- Parabens, Phthalates, SLS & SLES, Oil, Talc, Gluten, Triclosan, Mineral Oil, Formaldehyde, Retinyl Palmitate, Coal Tar, Hydroquinone
- Use tip to precisely line and define the eye.
- One coat creates a wearable daytime look.
- Widen your line to add intensity. Build drama by winging out.
- To prevent dry-out, close tightly until you hear it click.
- Use makeup remover or a cleansing wipe to gently remove.
Studio Tips:
- Pair it with Super Fan Mascara for the ultimate knockout eye look.
- Use it at the root of lashes for the appearance of fuller-looking lashes or to create a seamless transition between your falsies and mascara.
Use it With:
- Super Fan Mascara
- Photo Edit Eye Shadow Trios
- Cover Shot Eye Palettes
Water\Aqua\Eau, Ammonium Styrene/Acrylates Copolymer, Butylene Glycol, Alcohol, Ceteth-20, Sea Salt\Maris Sal\Sel Marin, Polyglyceryl-3 Disiloxane Dimethicone, Acrylates/Octylacrylamide Copolymer, Sodium Hydroxide, Pentylene Glycol, Disodium EDTA, Phenoxyethanol. May Contain: Black 2 (CI 77266), Iron Oxides (CI 77491, CI 77492, CI 77499).
Please be aware that ingredient lists may change or vary from time to time. Please refer to the ingredient list on the product package you receive for the most up to date list of ingredients.
This brand is excluded from most Ulta Beauty coupons.
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Questions
Ask a QuestionQ&A
Showing 5 out of 11 Questions
- Q
Will is stay on yours waterline?
- Asked by Eyelinergirl
- Official Answer By Smashbox USOur Smashbox Always On Liquid Waterproof Eyeliner isn't designed to be applied in the waterline, but to line in your waterline, we recommend our Always Sharp Longwear Waterproof Kôhl Eyeliner Pencil. This is a long-wearing, waterproof kohl eyeliner pencil with a perfect tip that automatically self-sharpens every time you twist the cap for precise lines that pop, on the waterline or inner rim!Was this answer helpful to you
- Q
Has the formula or packaging been modified recently to fix issues? This used to be my favorite liner and the ONLY one that will actually stay put on my eyelids, but then the formula began drying out super quickly. The last one I received was so dried out on receipt that it looked worse than my old one that I was trying to replace. I'd love to buy this liner again but I'm afraid to because I have no Ulta stores nearby.
- Asked by April
- Official Answer By Smashbox USHello! We're sorry to hear about your experience using the Always On Liquid Waterproof Eyeliner. Neither the packaging, or the formula has changed. We recommend contacting our advisors a [email protected] for more information regarding your purchase. Was this answer helpful to you
- Q
Aloha, does the Smashbox Always On Liquid Liner contain oil? I need to know if the ingredients will not interfere with care and maintenance of my eyelash extensions. Thanks so much!
- Asked by Paulina
- Official Answer By Smashbox USHi There! The Always On Liquid Liner should not interfere with eyelash extensions. Here is a full list of ingredients; Water, Ammonium Styrene/Acrylates Copolymer, Butylene Glycol, Alcohol, Ceteth-20, Sea Salt, Polyglyceryl-3 Disiloxane Dimethicone, Acrylates/Octylacrylamide Copolymer, Sodium Hydroxide, Pentylene Glycol, Disodium EDTA, Phenoxyethanol. May Contain (+/-): Black 2 (Ci 77266), Iron Oxides (Ci 77491, Ci 77492, Ci 77499). *Please be aware that ingredient lists may change or vary from time to time. Please refer to the ingredient list on the product package you receive for the most up to date list of ingredients.Was this answer helpful to you
- Q
it's a waterproof product
- Asked by clau
- Official Answer By Smashbox US TestHello Gorgeous! The Always On Liquid Eyeliner is considered waterproof.Was this answer helpful to you
- Q
I have been having so much trouble with the tip of this eyeliner skipping horribly to a point where it ruins my makeup look, what am I doing wrong?
- Asked by Nick
- Verified Reply - Brand ExpertHi There! The always On Liquid Eyeliner is long wearing and water-resistant and should not skip or run. We suggest visiting your nearest Ulta Beauty store for a liquid eyeliner consultation with one of our associates. They will be able to assess your needs.Was this answer helpful to you
Reviews
Write A REVIEWReview Snapshot
by PowerReviews
Ratings Distribution
Best Uses
- 8Everyday
- 6Daily Use
- 5Going Out
- 4Thicker Line
- 3Thin Defined Line
Describe Yourself
- 8Natural Style
- 7Trendy Style
- 6Classic Style
- 1Average middle aged
- 155 yr old woman
Most Helpful Positive Review
New Go To
Usually, I have issues with felt-tip liners drying and crumbling on my lids, but this goes on so pigmented and smooth, it's amazing! Even after a rough 27 hour day when all my other makeup had melted away, this liner held up. Sometimes pen liners don't let the formula flow all the way to the tip to ...
Most Helpful Critical Review
Dry. Something is wrong.
This was my favorite liquid liner for years. With it, I created the perfect winged eye. However, something has changed for the WORST. I noticed that this liner dries significantly fast. I continued to purchase multiple, only to realize it would be dry and useless, even with minimum usage. By useles...
114 results
Don't think about it
Verified Reviewer
Reviewed at

I bought this eyeliner a week ago and sad to say it's horrible. It tests great on the hands but once you place that on your lid. That remarkable glide is no more. The store i bought it from doesn't do returns for open items and smashbox won't accept it. My opinion, don't buy it try a cheaper brand, maybe it wont hurt the pockets much.
Great product not sure why it's getting bad reviews
This is a really good eyeliner and I am not sure why it's getting bad reviews. I use an eye primer for under my eyeshadow though and don't have oily skin so that may be an issue they are having. But because I use a primer it stays on all day for me and doesn't budge, smear, crease, or flake.
The only eyeliner that stays sharp all day
Age 18-29
I see people mentioning the watery texture. It does start off a bit watery and gray the first few times you use it, but once it settles in it's AMAZING. Something to do with the liquid on top maybe? I wear it every day. 12+ hour days. Wings are SHARP my guys. Pls never stop selling it.
My Go To Eyeliner
This eyeliner has been my go to for years. I havent found anything that can compare to it. It doesnt smear or run at the corner of my eyes and the color doesnt fade.
When you just need it to work, no matter what
I use this liner in the dance competition makeup I apply for my daughter. It has yet to fail me. The liner is so easy to apply, it lasts all day through sweaty warm ups and rehearsals, but manages to look amazing on stage. This is a reliable, great performing staple product for me.