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Summary
Conscious Beauty at Ulta Beauty™
- Vegan
- Cruelty Free
- Give Back
Tarte's Amazonian clay 16-hour full coverage foundation is an upgraded formula with 46 new shades for a lightweight, full-cover matte finish
Benefits
- New formula, new shades, new sustainable way to clay
- Just a dot of the whipped-mousse texture blends seamlessly to cover imperfections
- Skin-mimicking full coverage never cakes or creases
- Soft matte, never flat finish leaves skin looking airbrushed
- Poreless technology erases the look of pores, fine lines & wrinkles
- Whipped mousse texture feels featherlight & glides on like silk to cover imperfections
- Powered by sustainably sourced Amazonian clay for better, longer, truer wear
- Loved the original 12-hour formula? Re-match yourself using the shade swatch guide, or try 1-2 shades deeper to find your new shade!
- For best application, apply with a dense face brush like the buffer foundation brush
Research Results
- IN A CONSUMER PANEL STUDY:*
- 100% agreed it reduces the appearance of pores & fine lines
- 100% agreed it covers redness & imperfections
- 100% agreed is doesn't look or feel cakey
- 100% agreed it makes skin look smooth & flawless
- 100% agreed it improves the appearance of skin's texture
- 100% would recommend to a friend
- *based on a study of 32 subjects
Key Ingredients
- Amazonian clay: Acts as nature's most perfect ingredient for better, longer, truer wear, providing a lightweight feel & matte finish
Squeeze a dime size amount onto your hand.
Pick up a small amount using the buffer brush.
Sweep onto skin in light, circular motions, starting at the center of the face and blending outward.
Cyclopentasiloxane, Water/Aqua/Eau, Isododecane, Butylene Glycol, Dimethicone, Polymethyl Methacrylate, Polysilicone-11, Peg-9 Polydimethylsiloxyethyl Dimethicone, Trimethylsiloxysilicate, Dimethicone/Peg-10/15 Crosspolymer, Phenoxyethanol, Magnesium Sulfate, Hdi/Trimethylol Hexyllactone Crosspolymer, Aluminum Hydroxide, Sodium Citrate, Fragrance/Parfum, Tocopheryl Acetate, C24-28 Alkyl Methicone, Triethoxycaprylylsilane, Ethylhexylglycerin, Kaolin, Dipropylene Glycol, Silica, Benzyl Salicylate, Hexyl Cinnamal, Limonene, Hydroxycitronellal, Geraniol, Tocopherol, Amyl Cinnamal, Linalool. May Contain: Titanium Dioxide (CI 77891), Iron Oxides (CI 77491, CI 77492, CI 77499).
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Questions
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Reviews
Write A REVIEWReview Snapshot
by PowerReviews
Ratings Distribution
Best Uses
- 1All day everyday
- 1Giving a Flawless Even Tone / Texture
- 1Buildable foundation
- 1Combo skin
- 1Has helped clear my skin from previous foundatio
Describe Yourself
- 2Combo skin
- 2Oily skin
- 1Fair skin almost sandy
- 1Fair skin
- 1I have a lot of blemishes and warm undertone.
Most Helpful Positive Review
despite the reviews, I think it's great!
I give it 5 stars! Wow I'm glad I did not read the reviews before purchasing as I would have been skeptical. The older formula did not work for me as I need full coverage for my melasma. This gives me my full coverage WITHOUGHT having to layer it on. It really looks very nice and as skin like as pos...
Most Helpful Critical Review
This new formula is terrible
I have faithfully used this foundation for about 7 years now. In the last year, Tarte changed the formula with this foundation and it is absolutely horrendous. I can't find a shade that matches me anymore and I thought something was off with the texture of it now and came here to realize reviews say...
1054 results
Love ❤️ 😍 💖 ❣️ 💕
When asked what kind of coverage I wanted my reply was a snap chat filter coverage. This is what she suggested and I love it

Love this Foundation
Stays on all day and only have to use a very small amount.
Bad foundation, great body makeup!!
I received this foundation accidentally; ulta shipped me someone else's package and told me to keep it. The color coincidentally matched my complexion, so I gave it a try. As a foundation this product doesn't work for me. Its WAY too heavy for my 40 yo textured skin, and seems to highlight every enlarged pore and imperfection. BUT I recently tried using it on my legs to help cover varicose veins, and it worked really well! Better than actual body makeup brands I've tried. So as a foundation I'd give this 1/5 stars. As body makeup 4/5.
I would buy this foundation again!
I do not usually use full coverage foundation because I fear a chalky look. But, this Tarte Amazonian Clay goes on smooth and leaves a soft look. Nothing heavy or chalky about this and it feels great as well. Try it!
Flawless Finish
I've been wearing this foundation since 2019. It makes my skin look airbrushed! A little goes a long way, and it provides great coverage. I used to apply the Amazonian Clay setting powder on top, but the seemingly new formulation is no longer a good match for my skin tone. It makes my face look too dark in some spots. Although I've had to find a different setting powder to pair with it, the foundation itself still looks flawless.