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Summary
Conscious Beauty at Ulta Beauty™
- Vegan
- Clean Ingredients
- Cruelty Free
- Sustainable Packaging Brand
- Give Back
RMS Beauty's Back2Brow Powder is a long-wearing brow powder formulated with clean ingredients that defines, shapes, and stays put. Like natural hair, it has a hint of luminosity.
Benefits
- Shapes & defines brows
- Natural finish
- Long-wearing
- Non-comedogenic (does not clog pores)
Key Ingredients
- Cocoa seed butter: Rich in antioxidants & fatty acids, it fights free radicals as it deeply nourishes and conditions both skin and hair
- Ethically-sourced Mica: A natural mineral in a light-reflecting, fine powder form that creates a lustrous finish
Formulated Without
- Parabens
- Phthalates
- Sulfates
- Gluten
- Begin with the spoolie end to brush out brows
- Use the brush end to sweep back2brow powder on, from the beginning of the brow at the corner of the eye, upward to the arch, and down through the tail
- Go back in with the spoolie to soften and further shape
- Can be applied with a wet brush for more color payoff
Medium: Mica, Kaolin, Theobroma Cacao (Cocoa) Seed Butter, Cellulose, Zinc Stearate, Ethylhexyl Palmitate, Sorbitan Sesquioleate, Caprylyl Glycol, 1,2-Hexanediol, Tocopherol (non-GMO), *Helianthus Annuus (Sunflower) Seed Oil, Titanium Dioxide (CI 77891), Iron Oxides (CI 77491, CI 77492, CI 77499).
*Certified Organic/Certifié Biologique
This brand is excluded from most Ulta Beauty coupons.
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Reviews
Write A REVIEWReview Snapshot
by PowerReviews
Ratings Distribution
Most Helpful Positive Review
Just Try It - You'll Love it!
I was certainly skeptical about back2brow, so I'm excited to report how awesome it truly is! Paired with the special brush, you truly never get a squared off eyebrow! It's a fine powdery consistency with rich color and a subtle hint of shine that really does mimic hair's natural shine. It lasts all ...
Most Helpful Critical Review
Okay for heavy brow look
Pros: Powder texture is better than other brands I've tried. It blends well. Cons: I've watched all the videos, and still struggle to apply as precisely with the RMS brush (which is very nice) and as easily as just using a brow pencil. The powder does give a heavier brow look faster than using a pe...
1206 results
Back to Brow
Reviewed at
Love this product! Covers the gray!
Finally something that works!
Reviewed at
Finally found something that works for me. I've tried pencils, powders, funky brushes and every formulation under the sun. I am very pleased with the natural look, color and application and slight sheen that blurs any hard edges. It lasts all day until I take it off and it's buildable. I'm not keen on the fact that if I want eyebrows I have to put them on my face, but it's truly worth the time and effort using this product. I'm 68 and have grey hair and virtually no natural brows at this point. I will purchase again!
Loving the color and hold
Reviewed at
I am really enjoying this! My eyebrows are sparse toward the arch and ends and this product is a great fair color match to my dark brown hair without a reddish tone that I have found with other products. The powder is flexible in that it will layer to meet the darkness you need, I apply just enough to keep the look natural and it's been great. I also think the product is long lasting and I have paired it with the brush which is great!
Beautiful and safe for my eyes
I love using it for eyeliner, and it's perfect. It doesn't irritate my eyes and looks beautiful. I love RMS Beauty products. They're perfect for my allergic skin, and the makeup looks very natural, beautiful, and long-lasting. I highly recommend it.
Wonderful brows!
Reviewed at
gorgeous, pigment, easy application, looks natural and lasts all day! Love the brush too!
