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Summary
Conscious Beauty at Ulta Beauty™
- Vegan
- Cruelty Free
- Sustainable Packaging Brand
An instantly smoothing shampoo with Frizz-Blocking Barrier technology to fight frizz before it forms, for hair that’s 5X smoother* after just 1 use. The oil-rich formula deeply nourishes, adds shine and silkiness, perfect for any frizz-free look, curly or straight!
Benefits
- Provides 5X smoothing* after 1 use.*when used as a system of Good Behavior Shampoo and Conditioner
Key Ingredients
- 7 Smoothing Oil Blend: nourish and add shine
- Frizz-Blocking Barrier: water-activated technology that helps block frizz in the shower before it forms
- Spirulina Protein: Strengthens and nourishes hair
Formulated Without
- Gluten, parabens, sulfates, mineral oil, silicone and PEGs
Apply to wet hair, massage, and rinse. Use in tandem with the Good Behavior Conditioner and the entire Good Behavior line for maximum smoothness.
Water (Aqua/Eau), Sodium Lauroyl Methyl Isethionate, Sodium Cocoyl Isethionate, Cocamidopropylamine Oxide, Glycol Distearate, Spirulina Platensis Extract, Cocos Nucifera(Coconut) Oil, Persea Gratissima (Avocado) Oil, Moringa Oleifera Seed Oil, Brassica OleraceaItalica (Broccoli) Seed Oil, Caryodendron Orinocense Seed Oil, Hippophae Rhamnoides Seed Oil,Schinziophyton Rautanenii Kernel Oil, Sodium PCA, Glycerin, Gluconolactone, Citric Acid, GuarHydroxypropyltrimonium Chloride, Sodium Benzoate, Polyquaternium-7, Hydrolyzed Soy Protein, Calcium Gluconate, Cocamidopropyl Dimethylamine, Sodium Lactate, Cystoseira Compressa Extract, Zea Mays (Corn) Starch, Leuconostoc/Radish Root Ferment Filtrate, Alanine, Arginine,Aspartic Acid, Glycine, Histidine, Isoleucine, PCA, Phenylalanine, Proline, Serine, Threonine, Valine, Potassium Sorbate, Benzyl Alcohol, Phenoxyethanol, Fragrance (Parfum), Dehydroacetic Acid, Limonene
This brand is excluded from most Ulta Beauty coupons.
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Reviews
Write A REVIEWReview Snapshot
by PowerReviews
Ratings Distribution
Hair Type
- 3Wavy Hair
- 1Straight Hair
- 1Very Curly Hair
Most Helpful Positive Review
Sad that it doesn't have the typical GB smell
I purchased this from my local ulta because I love the Good Behavior spirulina spray and the 4-1 because the scent is amazing. Well I bought the shampoo and conditioner thinking it was going to smell the same... it doesn't at all which is a disappointment. Even the IGK hair color comes with a condit...
Most Helpful Critical Review
Ehh
I gave 3 stars due to nothing special. My hair felt clean after use.. but I don't see the benefit of being smooth. I did have slight frizz, but humidity was higher the day I used this so no deduction there. I thought it was weird that there...
214 results
Feel amazing and works!
This shampoo has helped my hair SO MUCH! My hair is very fine/curly-wavy, and I have a lot of it. Most shampoos dry out my hair terribly, but not this one! The only cons I have are that the product leaked out of the bottle when I left it upside down (when it was close to empty) and it leaked all over. The other con is the price for the amount of product. Granted a little goes a long way, but its more pricey than I'd prefer.
Not for oily hair
Hair Type Straight Hair
I didn't care for this at all - I use Olaplex normally and wanted to try this - very disappointed. My hair looked so greasy and heavy. I needed to wash my hair after using this. It's going back.
Not Impressed
I didn't notice any real change in my hair by using the shampoo/conditioner but the smell was incredibly unpleasant. It smelled very perfume-y and I mean that in the most derogatory way.
Love this Shampoo and Conditioner!!
I've been a huge fan of IGK products for years and this shampoo and conditioner just made my love for this brand even greater. I have naturally curly/wavy hair, but straighten it pretty much daily. No matter how I style my hair or which products I use, it's always frizzy and coarse. I live in Alabama and it's really humid here year round. I always use prestige brand products on my hair. This shampoo & conditioner combo completely tames the frizz. My hair is actually soft, really soft and not weighed down at all. I'm in love!!!
Pretty good
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at

This shampoo is really good for a special occasion. But having oily hair, I need to expect to wash my hair more frequently after using this shampoo, therefore I don't use it on a daily basis but rather for a good hair day. I also wish the bottle was bigger as it doesn't last very long