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Summary
PATTERN's Styling Cream provides superior moisture penetration and touchable hold when setting hairstyles - twist outs, braid outs, Bantu knots, wash-and-gos. Shea Butter, Cacay Oil and Sweet Almond Oil nourish the hair while preventing breakage and damage.
Benefits
- Provides superior moisture penetration
- Curls and styles stay defined
- Great for setting twist-outs, braid-outs, Bantu knots and more as well as twisting locs
- Thick enough to provide hold, but never crunchy
- The perfect weight and buttery texture to help with curl elongation
- Great for 3B-4C hair.
Research Results
- 90% agreed Styling Cream left their hair soft.*
- *Based on a 59-subject consumer perception study after 1 week of use.
- Clinically proven to promote hair moisture.**
- Clinically proven to curl & style hair for long-lasting definition.**
- Clinically proven to be flexible to prevent breakage.**
- **Based on a third-party study
Formulated Without
- Parabens
- Formaldehyde & Formaldehyde-Releasing Agents
- Phthalates
- Mineral Oil
- Retinyl Palmitate
- Oxybenzone
- Coal Tar
- Hydroquinone
- SLS/SLES
- Sulfates
- Synthetic Fragrance (less than 1%)
- Triclocarban & Triclosan
- Silicone
Apply on wet or dry hair as you style or braid. For protective styles, use to seal the hair with moisture before styling. For locs, apply cream as you retwist each strand for shine, definition and hold.
Water/Aqua/Eau, Butyrospermum Parkii (Shea) Butter, Cetearyl Alcohol, Glycerin, Ceteareth-20, PEG-40 Hydrogenated Castor Oil, Cocos Nucifera (Coconut) Oil, PEG-120 Methyl Glucose Dioleate, Theobroma Cacao (Cocoa) Seed Butter, Potassium Carbonate, Rosmarinus Officinalis (Rosemary) Leaf Extract, Helianthus Annuus (Sunflower) Seed Oil, Caryodendron Orinocense Seed Oil, Cocos Nucifera (Coconut) Fruit Extract, Prunus Amygdalus Dulcis (Sweet Almond) Oil, PEG-60 Hydrogenated Castor Oil, Aloe Barbadensis Leaf Extract, Hydrolyzed Wheat Protein, Ethylhexylglycerin, Caprylyl Glycol, Polysorbate 60, Citric Acid, Phenoxyethanol, Hydroxyethylcellulose, Disodium EDTA, Disodium Phosphate, Sodium Phosphate, Sodium Benzoate, Benzyl Alcohol, Phenethyl Alcohol, Potassium Sorbate, Sodium Sulfite, Fragrance/Parfum, Benzyl Benzoate, Hexyl Cinnamal, Amyl Cinnamal, Hydroxycitronellal, Linalool, Citronellol, Limonene, Coumarin
WARNING: This product can expose you to chemicals which are known to the state of California to cause cancer
Learn more at www.P65Warnings.ca.gov
This brand is excluded from most Ulta Beauty coupons.
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Reviews
Write A REVIEWReview Snapshot
by PowerReviews
Ratings Distribution
Best Uses
- 1Styling curly hair, control the frizz
- 1After wash, DC w/heat.
- 1Dry or wet hair
- 1Daily styling
- 1Either wet or dry works well either way
Describe Yourself
- 1Latin designer/artist with thick curly hair ➿
- 13B...3C...4A kinky/coily.
- 1African-American with thick, course hair.
- 13C-4A curly gurl
- 13b curls
Hair Type
- 24Very Curly Hair
Most Helpful Positive Review
THIS is the "magic" I've been missing!
I'm African-American and have NEVER had natural hairstyles before. Now that I've learned that relaxers aren't carcinogenic (along with most Brazilian perms & Keratin heat applied treatments) so, I've given relaxers up for good. I needed to learn how to work with my hair in very dry Arizona weath...
Most Helpful Critical Review
Destroyed my hair- Pattern curl cream
Pattern curl cream DESTROYED my hair! I had very thick 4c , healthy, shoulder length hair. My beautician can testify to the healthiness of my hair. I bought this product by mistake, after speaking with a store rep. On Sunday, I read the direction and applied the styling cream as instructed. I...
2091 results
One of the best
Hair Type Very Curly Hair
I dislike hair typing but if it helps…. I would be a type 4. Been natural for over 4 years and was once a product junkie. I have used other Pattern products and have no complaints but 1st time trying the leave in with the styling cream. Wow … great moisture and shine which held for days. A keeper!

Loveee except for one thing…
I heard really great things about pattern so i wanted to try it out for myself. I have lighter skin with thinish medium 3a-3b hair. Normally the only things I do to my hair on washdays is shampoo, conditioner, and airdry. I used this after getting out of the shower and then scrunched it in the smell is amazing it smells like you just peeled open a ripe banana! Anyway, it gave my hair tons of definition I couldn't spot any frizz it didn't dry as soft as it normally does. I'm washed days, but it's probably because I'm not used to it yet. Highly recommend!!!!!!!
This is A MUST Have styling cream!
Hair Type Very Curly Hair
This is a go to cream for our household. She's THICK & creamy but don't worry she leaves no cast and creates a flood of moisture that will leave your twists extremely juicy and joyfully hydrated! Highly recommended! This is my FIRST time purchasing the jumbo pump size so I'm skeptical to see how the function of the container holds up. Over all Pattern hasn't failed yet with its amazing formula!

Great for wavy hair!
I have 2C type hair, I paired the styling cream with the curl gel, let it air dry and my hair loved it! Didn't feel heavy or hard, didn't get frizzy. The only con is that I don't like the scent, it doesn't smell bad and it is not strong but I've been using the IGK Good Spin Flexible Curl Gel and the IGK Class of '93 Curl Perfecting Cream and like anything IGK they smell amazing!!! The scent is not a deal breaker, try it! Maybe get a mini before, that's what I did. ;)
Broke my skin out terribly
This was a little too heavy for my hair and I didn't likecthe smell, but the real issue is wgat it did to my skin. I'm late 40s and never break out anymore but the sides of my face and my neck are covered in acne now. This is the only new product or change so it had to be this.