Use the following zoom and pan buttons to control the image that follows them
Tab through the images or use the previous or next buttons to navigate each product image
- Available to ship
- See same day delivery eligibility in bag
Earn points on this purchase.
Summary
Conscious Beauty at Ulta Beauty™
- Vegan
- Cruelty Free
Turn up the volume on fine, flat hair for maximum movement and bounce with Virtue's Thickening Full Conditioner.
Benefits
- Volumized, thicker and fuller looking hair
Features
- For Hair Concerns: Flat, limp hair that lacks volume
- For Hair Types:
- WAVY - Fine/Medium/Thick
- CURLY - Fine/Medium/Thick
- COILS - Fine/Medium/Thick
- COARSE
Key Ingredients
- All Virtue products contain Alpha Keratin 60ku, a healing protein that's identical to the keratin that makes up 90% of hair. It repaves and refills keratin, repairing damaged hair with each use.
Work a quarter-sized amount of conditioner between palms, apply to wet hair, from mid-shaft to ends; leave in for 1-3 minutes before rinsing thoroughly. For best results, prep hair with your favorite Virtue Shampoo.
Aqua (Water, Eau), Cetearyl Alcohol, Dimethicone, Stearamidopropyl Dimethylamine, Behentrimonium Chloride, Cetyl Alcohol, Glyceryl Stearate, PEG-100 Stearate, PEG-8 Dimethicone, Isododecane, Ethylhexylglycerin, Cetyl Esters, Parfum (Fragrance), Keratin, Panthenol, Quercus Petraea Fruit Extract, Biotin, Hydrogenated Ethylhexyl Olivate, Oryza Sativa (Rice) Bran Extract, Hydrogenated Olive Oil Unsaponifiables, Glycerin, Cyperus Esculentus Root Oil, Zea Mays (Corn) Starch, Helianthus Annuus (Sunflower) Seed Oil, Serenoa Serrulata Fruit Extract, Madecassoside, Amaranthus Caudatus Seed Extract, Tocopherol, Rosmarinus Officinalis (Rosemary) Leaf Extract, Hydrolyzed Adansonia Digitata Seed Extract, Asiaticoside, Citrus Paradisi (Grapefruit) Fruit Extract, Cynara Scolymus (Artichoke) Leaf Extract, Jojoba Esters, Hydrolyzed Lupine Protein, Hydrolyzed Quinoa, Hydrolyzed Pea Protein PG-Propyl Silanetriol, Caprylyl Glycol, Propanediol, Polysorbate 60, Hydroxyethylcellulose, Dimethiconol, Polysorbate 20, Polysilicone-15, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate, Sodium Dilauramidoglutamide Lysine, Methoxy PEG/PPG-7/3 Aminopropyl Dimethicone, Cystine Bis-PG-Propyl Silanetriol, Alcohol, Butylene Glycol, Phenoxyethanol, Isopropyl Alcohol, Benzyl Alcohol, Benzoic Acid, Sorbic Acid, Disodium EDTA, BHT, Citric Acid, Sodium Nitrate, Glyoxal, Sodium Chloride, Chlorphenesin, Gluconolactone, Sodium Benzoate, Potassium Sorbate, Phenethyl Alcohol, Calcium Gluconate, Limonene, Linalool, Benzyl Salicylate, Citral, Hydroxycitronellal.
Free gift with purchase
Free gift with purchase
Online Only Free Free Damage Reverse Serum deluxe sample with $40 Virtue purchase (valid thru 3/29/25 or while quantities last)
We think you'll like
12 items
Use previous and next buttons to navigate the slides of the We think you'll like Product Carousel
Similar items for you
12 items
Use previous and next buttons to navigate the slides of the Similar items for you Product Carousel
Sponsored products
12 items
Use previous and next buttons to navigate the slides of the Sponsored products Product Carousel
Questions
Ask a QuestionQ&A
Showing 1 out of 1 Questions
- Q
Hi, I was going to order this when it was half price on the 21 days of beauty, but it was out of stock online and in my store. So now it's back in stock can I get it for the 50% off from the 21 days of beauty? That was just a couple days ago thank you Martha.
- Asked by M Steele
- Official Answer By Virtue - Brand EngageHi Martha, you'll need to contact Ulta directly about this. This message portal is for product knowledge inquiries. If you have any product questions, we are happy to help you. Thank you!Was this answer helpful to you
Reviews
Write A REVIEWReview Snapshot
by PowerReviews
Ratings Distribution
Best Uses
- 1ONCE A WEEK AFTER SHAMPOOING
Describe Yourself
- 1Thin hair
Hair Type
- 4Straight Hair
- 1Wavy Hair
Most Helpful Positive Review
Combined with the Smooth Shampoo!!
I live in a tropical island with a very humid climate. I have very fine hair, half straight and a little wavy as well, but for sure extremely frizzy. I have been trying every brand there is out there, from drugstore products tu high end ones (Ouai, WOW, Oribe, etc). While some of them were pretty de...
Most Helpful Critical Review
Where's the conditioning?
This conditioner has been a great disappointment. Not only does it not condition, it doesn't even provide detangling. I have had to incorporate a leave-in conditioner into my routine after using this in conjunction with the full shampoo as I can't get a comb or brush through my hair and I don't have...
722 results
Static
Hair Type Straight Hair
Was great for volume. Also great for producing dry hair and a ton of static. There are better products for volume.
Do not recommend
I really wanted to like this product given the high price point. When i used the product, I didnt have an issue with flaky scalp. I did however notice my scalp was conatantly itchy and i was experiencing hair loss. I thought maybe it was just from changing products, but the hair loss and itchy scalp grew worse to the point I was making my scalp bleed from itching it so much. I do not recommend this product if you have any sensitivities.
I would buy this again
Hair Type Straight Hair
I've been using this for a few months and my hair feels fuller. I love it.
Full conditioner and Flourish conditioner
Reviewed at
Full conditioner and Flourish conditioner are perfect for my fine thin hair
Love everything about this!
Reviewed at
Love everything about this!
