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Summary
Conscious Beauty at Ulta Beauty™
- Cruelty Free
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If you want fuller, longer-reaching lashes, then the NYX Professional Makeup Worth The Hype Volumizing & Lengthening Mascara is your jam.
Benefits
- Volumizing & lengthening black mascara for fuller, longer looking lashes
- This buildable formula is easy to apply and comfortable to wear
- Features a brush that tapers at the tip, so you can brush, build and lengthen even the littlest baby lashes at the inner corners of your eyes
- Add layers of this black mascara to achieve your desired length and fullness
- Cruelty free
Starting at base of lashes, gently sweep brush from root to tip. Repeat until desired level of volume and overall awesomeness is achieved.
Water/Aqua/Eau, Paraffin, Potassium Cetyl Phosphate, Copernicia Cerifera (Carnauba) Wax/Copernicia Cerifera Cera/Cire de Carnauba, Ethylene/Acrylic Acid Copolymer, Styrene/ Acrylates/Ammonium Methacrylate Copolymer, Beeswax/Cera Alba/Cire d'Abeille, Synthetic Beeswax, Bis-Diglyceryl Polyacyladipate-2, Polybutene, Cetyl Alcohol, Steareth-20, Glyceryl Dibehenate, Steareth-2, Tribehenin, Acacia Senegal Gum, Glyceryl Behenate, Sodium Laureth Sulfate, Disodium EDTA, Propylene Glycol, Hydrogenated Jojoba Oil, Hydrogenated Palm Oil, Hydroxyethylcellulose, Caprylyl Glycol, Tetrasodium EDTA, Trisodium EDTA, Soluble Collagen, Butylene Glycol, BHT, Potassium Sorbate, Sodium Dehydroacetate, Phenoxyethanol. May Contain (+/-): Iron Oxides (CI 77499). \<13044\>
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Questions
Ask a QuestionQ&A
Showing 5 out of 10 Questions
- Q
Is this product safe for contact wearers?
- Asked by Toni
- Official Answer By NYX Professional Makeup - BEHello! Thank you for reaching out. You can use our Worth The Hype Volumizing & Lengthening Black Mascara without any worries even while wearing contacts. But, we suggest you consult your eye doctor just to be sure.Was this answer helpful to you
- Q
Is this a tubing formula?
- Asked by Sara
- Official Answer By NYX Professional Makeup - BEHi there! Thank you for reaching out about the Worth The Hype Volumizing & Lengthening Mascara! This buildable formula gives you fuller-looking lashes that feel feathery-soft. We recommend pairing with Proof It! Waterproof Eyeshadow Primer to waterproof your whole eye makeup look. We hope you will try it out!Was this answer helpful to you
- Q
How brown is the briwn shade Mascara in this brand? I'm looking for a really brown ( not brown/black) mascara? Thank you
- Asked by Yali
- Official Answer By NYX Professional Makeup - BEHi there! Thank you for reaching out about our NYX Professional Makeup Worth The Hype Mascara. This amazing mascara comes in the shade Brownish Black. We hope this helps. xoxoWas this answer helpful to you
- Q
Does the mascara come in different colors
- Asked by don't have one
- Official Answer By NYX Professional Makeup - BEHi there! Thank you for reaching out about our NYX Professional Makeup Worth The Hype Mascara, this Mascara does come in colors here is a link to see the colors http://tinyurl.com/y2k9ll2t . We hope you love them xoxoWas this answer helpful to you
- Q
is this a goo mascara for my 12 year old?
- Asked by jubilee
- Official Answer By NYX Professional Makeup - BEHi there! Thank you for reaching out about the NYX Professional Makeup Worth The Hype Mascara. Unless specifically labeled for use on children, our products are not formulated for or tested on children. Our children’s products are not tested on children under the age of 3 years except those labeled as baby products. Please check with your child's pediatrician if you have questions about the use of a specific product. In accordance with US Consumer Product Safety Commission’s definition, we consider a child to be 12 years old and under. xoxoWas this answer helpful to you
Reviews
Write A REVIEWReview Snapshot
by PowerReviews
Ratings Distribution
Best Uses
- 43Anytime
- 20Daytime
- 17Going Out
- 1Subtle mascara
- 1Everyday
Describe Yourself
- 26Classic Style
- 18Natural Style
- 7Trendy Style
- 1Drugstore/cheap mascara connoisseur
- 1Teenager
Most Helpful Positive Review
Amazing Mascara
I saw a lot of the reviews on social media and I was very curious and excited to try it. Now, Worth the Hype is one of the best mascaras I had tried and is not expensive.
Most Helpful Critical Review
Issss okay
I really liked the mascara wand on this product and it applies decently well. I liked how my lashes look, but a few hours later (approximately around my lunch break) I noticed that the mascara had seemed to fade a lot and I had to reapply. I have seldomly ever had to do this with mascara so it def...
3242 results
Amazing long lashes!!
Verified Reviewer
Reviewed at

This mascara is amazing! It really does lift and makes my eyelashes long. It looks like I'm wearing false lashes. It can get a little clump, but if you just work with it, everything smooths out fine. 🙂
Definitely worth the hype
Verified Reviewer
Reviewed at

I love this product! Not too thick and cakey like other value mascara. But the best part is the wand. The end of the wand is spiky to get in the corners of your lash line. The color payoff and dry time are also pros.
Charlie1
Verified Reviewer
Reviewed at

Did not like this product it did nothing for my lashes and after a few hours it starts falling off.pp pop

The only one that I LOVE!!!!!!
Age 30-44
Verified Buyer
I love this mascara. Its the only one I use, I have used other top brands and I keep coming back to this one. It goes on perfect and stays perfect. I don't use waterproof one unless I go to a theme park. I highly recommend this one.
Clumpy and stumpy
Age 30-44
I don't like this. My lashes are decently thick and long but this just makes them look short, stubby and like I have less lashes.