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Summary
Conscious Beauty at Ulta Beauty™
- Cruelty Free
Too Faced Plump & Prime Face Plumping Primer Serum is a plumping and volumizing serum that helps prep skin for flawless makeup application.
Benefits
- Unique serum texture makes it easy to apply under makeup
- Primes skin with hydration to create a smooth canvas
- Lightweight milky serum texture/formula absorbs readily into skin
- Cruelty free
- Paraben Free
Features
- After Testing 30 Women:
- Skin is immediately plumped with moisture
- In just 3 days, cheeks and jawline start to feel more lifted*
- Skin feels firmer
- Skin looks more lifted
- Cheeks and jawline look more contoured/sculpted
- Cheeks look plumped
- Boosts skin's natural collagen for plumped looking cheeks
- Diminishes the appearance of lines and wrinkles
- Minimizes the appearance of pores
- Skin feels and looks smoother
- Improves skin texture
- Helps boost skin's natural support network
- *Results after 3 days
Shake me, Baby, to activate the miracle ingredients. Apply two pumps of Plump & Prime to clean fingertips massaging serum over face and neck, starting at the center massaging outward in an upward motion. Wait 2 minutes before applying additional skincare products. Apply both in the AM before makeup application and in the PM as part of your nighttime skincare routine.
Too Faced Pro Tip:
- Deposit Plump & Prime primer onto clean fingertips and warm serum primer for 3 seconds.
- Apply starting from the center of the face working across the cheek to the temples in an angel wing motion.
- Repeat angel wing technique under cheek bones and jawline to evenly distribute the serum.
Water\Aqua\Eau, Dimethicone, Butylene Glycol, Niacinamide, Bis-PEG-18 Methyl Ether Dimethyl Silane, Glycerin, Caprylic/Capric Triglyceride, Polysorbate 20, Lauryl PEG-9 Polydimethylsiloxyethyl Dimethicone, Polysilicone-11, Prunus Persica (Peach) Fruit, Lactobacillus Ferment, Vaccinium Angustifolium (Blueberry) Fruit Extract, Vaccinium Macrocarpon (Cranberry) Fruit Extract, Acetyl Hexapeptide-8, Palmitoyl Hexapeptide-12, Prunus Armeniaca (Apricot) Kernel Oil, Phoenix Dactylifera (Date) Fruit Extract, Coffea Arabica (Coffee) Seed Oil, Althaea Officinalis (Marshmallow) Root Extract, Caffeine, Lactic Acid, Lycium Chinense (Wolfberry) Fruit Extract, Mangifera Indica (Mango) Seed Butter, Cucumis Sativus (Cucumber) Fruit Extract, Sodium Hyaluronate, Sigesbeckia Orientalis (St. Paul's Wort) Extract, Bambusa Vulgaris (Bamboo) Extract, Acetyl Glucosamine, Glycyrrhiza Glabra (Licorice) Root Extract, Gelidiella Acerosa Extract, Propylene Glycol Dicaprate, Saccharide Isomerate, Methyl Gluceth-20, Ethylhexylglycerin, Acrylamide/Sodium Acryloyldimethyltaurate Copolymer, Oenothera Biennis (Evening Primrose) Oil, Hypnea Musciformis (Algae) Extract, Triticum Vulgare (Wheat) Germ Extract, Triticum Vulgare (Wheat) Germ Oil, Laminaria Saccharina Extract, Pisum Sativum (Pea) Extract, Algae Extract, Brassica Campestris (Rapeseed) Sterols, Sodium Pca, Rosa Canina (Rose) Fruit Oil, Whey Protein\Lactis Protein\Proteine Du Petit-Lait, Helianthus Annuus (Sunflower) Seed Extract, Laminaria Ochroleuca Extract, Sesamum Indicum (Sesame) Seed Oil, Olea Europaea (Olive) Fruit Oil, Limnanthes Alba (Meadowfoam) Seed Oil, Caprylyl Glycol, Isohexadecane, Tocopheryl Acetate, Acrylates/C10-30 Alkyl Acrylate Crosspolymer, Glyceryl Polymethacrylate, Persea Gratissima (Avocado) Oil, Squalane, Urea, Glycine Soja (Soybean) Protein, Zea Mays (Corn) Kernel Extract, Sodium Polyacrylate Starch, Polysorbate 80, Triolein, Yeast Extract\Faex\Extrait De Levure, Hydrolyzed Rice Extract, Oryza Sativa (Rice) Bran Extract, Linoleic Acid, Glucosamine Hcl, Phospholipids, Laminaria Digitata Extract, Hordeum Vulgare (Barley) Extract\Extrait D'orge, Polyquaternium-51, Tocopherol, Trehalose, Ergothioneine, Simmondsia Chinensis (Jojoba) Seed Oil, Aminopropyl Ascorbyl Phosphate, Sodium Citrate, PEG-8, Vitis Vinifera (Grape) Seed Oil, Calcium Chloride, Triacetin, Phytosteryl Canola Glycerides, Chlorphenesin, Pentylene Glycol, Brassica Campestris (Rapeseed) Seed Oil, Oleic Acid, Palmitic Acid, Xanthan Gum, Fragrance (Parfum), Hexyl Cinnamal, Linalool, Geraniol, Limonene, Citronellol, Sodium Hydroxide, Citric Acid, Sorbic Acid, Polyglyceryl-3 Diisostearate, Silica, Stearic Acid, Disodium EDTA, Potassium Sorbate, Phenoxyethanol, BHT, Synthetic Fluorphlogopite, Tin Oxide, Mica, Titanium Dioxide (CI 77891), Carmine (CI 75470), Red 33 (CI 17200).
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Questions
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Reviews
Write A REVIEWReview Snapshot
by PowerReviews
Ratings Distribution
Best Uses
- 1Perfect, non greasy primer.
- 1Anytime, especially before makeup
Describe Yourself
- 2Combination skin
- 158 yr. old Glam ma! Always full on make up.
- 127
- 1Makeup queen
- 160+ noticed sunken cheek areas
Eye Color
- 17Brown
- 11Blue
- 7Green
- 6Hazel
- 2Grey
Skin Tone
- 19Light
- 15Medium
- 5Olive
- 3Fair
- 1Deep
Skin Type
- 20Combination
- 14Normal
- 4Sensitive
- 3Dry
- 2Oily
Most Helpful Positive Review
Best post sunburn serum
I don't understand all the hateful reviews. I purchased my bottle at Ulta in the store and while it is a peachy color and has a smell that is neither floral (thank goodness as I am sensitive to perfume) nor herbal, it's just a kind of organic smell, can't really describe it, I would not say it was ...
Most Helpful Critical Review
I Wish My Skin Loved This
I was so excited to try the Too Faced Plump & Prime Luxury Face Plumping Primer Serum when I found out I would be receiving it. I love using products that have multiple benefits / uses, and the fact that this product has serum in the name made it really interesting to me. Also, this product has such...
874 results
Possible formula change?
Got it a couple days ago and noticed it wasnt pink milky color like my last bottle. Went back to ulta to exchange it, we opened them all up and they were all this orangey color. Was told they probably changed the formula. I dont know why they had to mess with already a good product
Fool Proof
Skin Tone Olive
Skin Type Dry
Eye Color Blue
Verified Reviewer
Reviewed at

So EZ to use, with noticeable results. I highly recommend for any age. I had a dog bite under my R eye down to my cheek at age 6 yrs. After 40, it seemed so much bigger, more pronounced. I've used primers, fillers…this is the only thing that has filled, smoothed and hydrated so that it's less pronounced. Still there, but not the first thing you notice. Won't ever be without!

This serum is definitely under appreciated!
I use this as a serum during my skincare routine snd the experience is so nice. It is hydrating, feels good, helps my skin to glow like glass (not glitter). No one promotes this on social and it is a really nice product. I use a lot of high end serums too and this is one I reach for regularly.
Works great
Smooth on. Feels good.
I cannot do without it!< 3
I have used this for at least 3yr. I use it as my third layer and last layer before my foundation. 2 pumps-1 for my T-Zone and forehead that plumps my elevens and my expression lines & 1 for my eye area and lips. Never a break out. Always on point. Easily 12 hour wear. I alao love the mascara and lip gloss!!!!