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Summary
Conscious Beauty at Ulta Beauty™
- Vegan
- Cruelty Free
- Sustainable Packaging Brand
- Give Back
Ever wish you could perfect your dream hair style and improve the overall condition of your hair at the same time? Think of It's A 10 Potion Miracle Styling Potion as your secret weapon.
Benefits
- Helps smooth hair
- Adds shine
- Good for curly looks
- Helps create slick back styles
- Detangles
- Reduces frizz
- Soft manageable hair
- Nourishes the hair
- Lightweight formula
Key Ingredients
- Hydrolyzed Silk: an easy to absorb silk protein formula that restores natural lightweight moisture and balance
Features
- Color safe
- Thermal protectant
- Paraben free
- Gluten free
- Leaping Bunny Certified
Apply to wet or dry hair. Style as desired.
Water (Aqua, Eau) Cyclopentasiloxane Dimethicone Dimethiconol Polyacrylamide Propylene Glycol C13-14 Isoparaffin Panthenol Hydrolyzed Silk Silk Amino Acids Sodium Pca Phenyltrimethicone Peg-8 Methicone Caprylyl Glycol Laureth-7 Hexylene Glycol Dimethicone Peg-8 Meadowfoamate Potassium Sorbate Citric Acid Sodium Hydroxide Phenoxyethanol Fragrance (Parfum) Linalool Hexyl Cinnamal Limonene Butylphenyl Methylpropional Geraniol Yellow 5 (Ci 19140) Red 4 (Ci 14700)
This brand is excluded from most Ulta Beauty coupons.
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Questions
Ask a QuestionQ&A
Showing 1 out of 1 Questions
- Q
Is this a heat protectant as well? If so what is its heat protection threshold?
- Asked by Mayra
- Official Answer By It's a 10 Haircare - Brand EngageHi there! Our Styling Potion is a thermal protectant. It does vary based on your hair type. A lower temperature of 250-340°F works best for fine hair types. For normal, medium hair types, keep the temperature anywhere between 300-350°F. If you have coarse, thick hair then you should stick to 400-450°F for best results, and heat protection. We also suggest using any one of our leave in's for a thermal protectant as well!Was this answer helpful to you
Reviews
Write A REVIEWReview Snapshot
by PowerReviews
Ratings Distribution
Hair Type
- 2Wavy Hair
- 1Very Curly Hair
Most Helpful Positive Review
Curly girl help!
I have a mix of waves and curls, fairly coarse and very dry. I could not find a product that moisturized and styled without heaviness or stiffness. This product is AMAZING. I do not have to put it on sopping wet hair like other curl products. My hair is so soft and the product smells clean and n...
Most Helpful Critical Review
Not for sensitive scalps
This works ok when I use as a finishing product on dry hair but doesnt really do much. When I use this on damp hair and blow dry my scalp is super itchy and irritated and now I have little scabs and sores. Discontinuing use.
10 results
Definitely a 10!
A little of this goes a long way. I have wavy/loose curly hair and use this for blowouts (in addition to a hydratinf gel). Leaves my hair soft and helps lock out frizz.
Love the smell!
Hair Type Wavy Hair
It had a great smell, not sticky. I use it on my wavy hair. Makes my hair feel so soft. I would buy it again.
Perfect
It's like a cheaper version of the dae styling cream, I use it all the time and I've recommended it to a few of my friends and they all love it, it smells great and it's perfect for slickbacks, I will repurchase it until I die
Not for sensitive scalps
This works ok when I use as a finishing product on dry hair but doesnt really do much. When I use this on damp hair and blow dry my scalp is super itchy and irritated and now I have little scabs and sores. Discontinuing use.
Curly girl help!
Hair Type Very Curly Hair
I have a mix of waves and curls, fairly coarse and very dry. I could not find a product that moisturized and styled without heaviness or stiffness. This product is AMAZING. I do not have to put it on sopping wet hair like other curl products. My hair is so soft and the product smells clean and not heavily perfumed. I also use the Potion Leave-In which works way better than the other leave-ins. I am not sure what the difference is with ingredients, but the Potion group is what works for me in the "It's a 10" line of products!
