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Summary
Conscious Beauty at Ulta Beauty™
- Vegan
- Cruelty Free
- Sustainable Packaging Brand
12 hours of crease-proof, mega sparkle + color in 1-swipe. Half Magic's SPARKLESTIK is the grab-and-go essential for creating eye-catching looks in a cinch.
Benefits
- 12 hour longwear + crease-proof
- Grab & go mess-free application
- Mega sparkle + color in one swipe
Features
- Cap, tip & barrel are made of 30% post-consumer recycled materials
Swipe color directly onto the eyelid. Blend with finger or brush for a soft wash of color and sparkle or build for intensity.
The Dreamies: Methyl Trimethicone, Calcium Aluminum Borosilicate, Trimethylsiloxysilicate, Isododecane, Microcrystalline Wax (Cera Microcristallina/Cire microcristalline), Synthetic Wax, Caprylic/Capric Triglyceride, Polyhydroxystearic Acid, Silica Dimethyl Silylate, Caprylyl Glycol, Tin Oxide, Tocopheryl Acetate, Ethylhexylglycerin, Dimethicone, Aluminum Hydroxide, BHT, Titanium Dioxide (CI 77891), Ultramarines (CI 77007), Red 40 Lake (CI 16035), Manganese Violet (CI 77742).
This brand is excluded from most Ulta Beauty coupons.
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Reviews
Write A REVIEWReview Snapshot
by PowerReviews
Ratings Distribution
Most Helpful Positive Review
Must have
Eye crayon makeup is a game-changer for those looking for an easy, efficient, and versatile way to enhance their eye makeup routine. With its smooth, creamy texture, eye crayons glide effortlessly onto the eyelids, making them perfect for both beginners and seasoned makeup lovers. Whether you're aim...
Most Helpful Critical Review
Another "it broke" review.
I purchased this for my daughter to wear for a special occasion. She had tried the product on her hand in the store and was impressed with it. When she applied it to her eyelids, it dragged and crumbled a bit (she does have slightly dry eyelids) and did not apply evenly. When she went back over the ...
100 results
My opinion✨
I am excited to check out more about this brand! Let me begin with the Sparklestik, a gorgeous champagne-thick shimmer stick that looks great in the inner corner of the eye with any type of eyeshadow look. When it comes to the black liquid eyeliner, it is very pigmented, I must admit that I prefer to not use it since I can never get the lines to look straight, but with this tip, it has been fantastic! I enjoy using the eyeliner pen, and while I'm still learning, I can simply correct my wings with the Flik Eraser pen! The parading is great you can definitely fit them in your purse to take on the go. None of these products have a scent that I could smell. I will keep using these items and do recommend this brand!


Love it
So pretty love this color. Such a good shimmer shade and honestly works well as highlighter too. Blends easily and stays well with the setting spray I use. Haven't tried it without setting spray
Most beautiful eye product in my collection
I am absolutely obsessed with eye products that sparkle, but I usually prefer liquid formulas because I thought other types wouldn't last as long. However, I was completely wrong! Half Magic's Sparklestik Eye Crayon is stunning, highly pigmented, and lasts all day. I was kindly gifted this product in exchange for my honest review, and it's clear that the results speak for themselves. I love applying it to the inner corner of my eye for a subtle pop of sparkle for everyday wear, or on my cheeks and lips for a perfect shine. On days when I want more drama, I use it all over my eyelids. It's easy to sheer out for a lighter look or build up for something more intense. I'm currently wearing the shade Icy Champagne, which is perfect for a daily look. I can't wait to purchase other shades because I love how easy it is to apply with the crayon. It glides on effortlessly and lasts well over 10 hours. If you're looking for a mess-free way to achieve a high-sparkle look, you need to try this product. The formula and packaging are so luxurious; I'm thrilled to have it in my collection!










Love in shade!
I absolutely love this eye crayon! The formula glides on effortlessly, blends like a dream, and stays put all day without creasing. The waterproof finish ensures my eye makeup looks flawless from morning to night. The pigment is rich and vibrant, giving my eyes a beautiful pop of color. Highly recommend for anyone looking for a hassle-free, long-wearing eyeshadow! Totally worth the price !

Great product for sparkle lovers!
Great product for sparkle fans. I am not a huge glitter girl, but really impressed by how well it brightens up any eye look. Really pretty and easy to use!
