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Persona 24 HR Waterproof Eyeliner #1
Persona 24 HR Waterproof Eyeliner #1

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Persona 24 HR Waterproof Eyeliner

Online only|Exclusive|Item 2544330

  • 339 people have viewed this in the last 24 hours

$16.00
    • Black 24 HR Waterproof Eyeliner
    • Bronze 24 HR Waterproof Eyeliner
    • Brown 24 HR Waterproof Eyeliner
    • Chocolate 24 HR Waterproof Eyeliner
    • Graphite 24 HR Waterproof Eyeliner
    • Plum 24 HR Waterproof Eyeliner
    • Stone 24 HR Waterproof Eyeliner
    Size:0.042 oz
    • Available to ship
    • Pick up not available. Not sold in stores.
    • Same day delivery not available

    Earn points on this purchase.

    Summary

    Conscious Beauty at Ulta Beauty™

    • Vegan
    • Clean Ingredients
    • Cruelty Free
    • Sustainable Packaging Brand
    • Give Back

    Intensify your eyes with Persona's creamy 24 HR Waterproof Eyeliner that glides on smooth for all-day to all-night wear. Featuring a smooth, blendable formula, it's ideal for both the lash line and the waterline.

    Details

    Benefits

    • Smudgeproof, waterproof, long-lasting wear
    • Rich, pigmented color
    • Smooth blendable formula
    • Ideal for both the lash line & waterline
    • Vegan
    • Made with love in the USA

    How To Use

    Use the creamy eye pencil to precisely line your eyes or smudge them during the first 30 seconds of application for a more smokey look.

    Ingredients

    Black: Trimethylsiloxysilicate, Hydrogenated Polyisobutene, Synthetic wax, Isododecane, Polybutene, Ethylene / Propylene Copolymer, Rhus Succedanea Fruit Wax, Silica Silylate, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate, Copernicia Cerifera (Canauba) Wax. May Contain: Iron Oxides (Cl 77491, 77492, 77499), Ferric Ferrocyanide (Cl 77510), Black 2, Mica (Cl 77019).

    Shipping & Coupon Restrictions

    This brand is excluded from most Ulta Beauty coupons.

    See brand eligibility details

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    Q&A

    Showing 1 out of 1 Questions
    Q
    When are u restocking this product I want it!!!!! I was going to place an order and it disappeared from My bag 😕so sad!!! Please let me know when this will be back in stock as you all only sell it online 😞😭😭
    Asked by Gaby
    Verified Reply - ChristinaSo that we may provide you with the most up-to-date product availability info, please contact us at [email protected] for help. Thanks!Was this answer helpful to you

    Review Snapshot

    by PowerReviews

    106 ReviewsWrite a Review
    85%
    of respondents would recommend this to a friend
    Ratings Distribution
    Pros
    1Smooth application, great pigment
    1Great pigment
    1Non heavy
    1Non irritating
    1Smooth
    Cons
    1Does not last
    1Cant get it in store
    1Came off almost immediately
    1Doesn't last even with primer
    Best Uses
    2Waterline
    1Upper waterline
    1Eyeliner for someone without oily lids
    1Everyday
    1Smoky Look
    Describe Yourself
    1Classic Style
    Most Helpful Positive Review
    Wow! I am impressed!

    I bought only 1 of these during the 21 Days of Beauty and I wish I had bought more! This is a great eyeliner! I can apply it and have time to smudge it out and then it is there all day! I wear it around 12-14 hours a day and it looks just as good at night as it did when I put it on that morning! I w...

    Versus
    Most Helpful Critical Review
    Why the hype?

    Not sure what the hype is about this eyeliner. The only good thing about it is that it barely budges, which is also a bad thing because it doesn't blend. It did not apply smoothly and was extremely difficult to apply to my eyelid. Forget about the waterline….impossible. This eyeliner is dry and hard...

    106 results

    best eyeliner for contact lenses weare!rs!

    Submitted 5 days ago

    By Sudooo

    From MT

    I tried many different brands of eyeliners and all of them would transfer to my contact lenses. I cant see though out the day and i cant get it out. but not this one! I love this brand is doesnt transfer to the lens,long lasting, creamy, easy to apply and last though my 8 hours shift of work with heat and sweat. only eyeliner I wear now! best of the best!

    Was this review helpful to you?
    Stays!

    Submitted 2 months ago

    By Izz

    From San Diego

    Stays in waterline very well!

    Was this review helpful to you?
    My favorite eyeliner!

    Submitted 2 months ago

    By Kristina

    From Sylvania, Ohio

    I absolutely positively love this product. It goes on so easy for mature eye lids. The best of all... It stays on all day!!! I think it comes off easy. I have tried many eyeliners... This is the best! Also, love the price. I have bought six just in case Ulta quits carrying it. Highly recommend!

    Bottom Line Yes, I would recommend to a friend

    Was this review helpful to you?
    Best eyeliner I've used

    Submitted 3 months ago

    By Bonnie

    From Southern CA

    Unlike many eyeliners, it is sturdy and can be sharpened many times within breaking. It lasts all day and never has to be reapplied. Far better than eyeliners that are twice as expensive.

    Bottom Line Yes, I would recommend to a friend

    Was this review helpful to you?
    Real trash for me to do this

    Submitted 3 months ago

    By That B

    From Colorado

    I've never had a product break smear and smudge like this trash.

    Was this review helpful to you?