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Summary
Conscious Beauty at Ulta Beauty™
- Cruelty Free
Urban Decay 24/7 Glaze-On Liquid Eyeshadow features a beginner-friendly built-in brush that makes it easy to apply the shimmer shadow. It applies in seconds and lasts up to 15 hours for a glazed and glowing eye look without creasing or fading. Get glazed in a blink.
Benefits
- Applies in seconds with a patented built-in brush for easy application
- Brush blends instantly for a smooth application
- Glazed finish for a shimmery look
- Buildable for a sheer wash of color or a full-on shimmer
- Up to 15 hours of long-lasting wear
- Longwearing
- Crease & fade-resistant
- Weightless feel
- No shimmer fallout
- Shake to activate!
Research Results
- 96% agree product provides glazed finish
- 95% agree product applies in seconds & glides on smoothly
- 97% agree colors flatter skin tone, based on shade Sugar Twist
- *Based on a 1-week consumer study with 127 women.
Shake to activate!
Make sure lids are clean and oil-free.
Use Glaze-On's built-in brush to apply and blend.
Start with a small dot and blend for a sheer wash of color and build to desired shimmer intensity.
Blend. Glaze-On sets quickly, so blend immediately after applying.
Aqua / Water / Eau, Isododecane, Dimethicone, Calcium Sodium Borosilicate, Trimethylsiloxysilicate, Alcohol Denat., Butylene Glycol, Silica, Peg-10 Dimethicone, Perlite, Bis-Peg/Ppg-14/14 Dimethicone, Disteardimonium Hectorite, Magnesium Sulfate, Phenoxyethanol, Silica Silylate, Tin Oxide, Tocopherol, Synthetic Fluorphlogopite, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate, [+/- May Contain / Peut Contenir Mica, CI 77891 / Titanium Dioxide, CI 77491, CI 77499 / Iron Oxides.
This brand is excluded from most Ulta Beauty coupons.
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Reviews
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Ratings Distribution
Most Helpful Positive Review
Luxurious, Easy to Apply Liquid Color Shift
I recieved this product for free to leave mt honest review of the product. The packaging is very over-the-top, and it is a beautiful bottle. I love the frosted tint, and the ergonomic and organic formation of the handle. The applicator brush is soft and is very functional for applying the product, i...
Most Helpful Critical Review
Nothing special
I used the color Sunshine Tax. It is a color shifting irridescent shade with glitter. The colors shift from a bubble gum pink to a yellow gold to a rusty shade. It's a very pretty and summery shade and I think will work best as a topper on eyeshadow. I've tried wearing it by itself and it fades ...
542 results
Shimmery but weird brush handle size
This is such a pretty shimmery eyeshadow. It's very glittery and shimmery but only applied on top of a color like a topper. If applied alone, you would have to put a lot more. It blends super easily and I just used my fingers. You do have to follow the instructions well and actually shake the bottle for five seconds first before applying it on your eyelids. I love the packaging as well. It looks super sleek with the UD imprinted on the bottle. However, I didn't expect the brush head to be so short despite the long bottle. I feel like this short brush head is going to be an issue when I'm about to run out of the eyeshadow because how am I going to actually get to the bottom of the bottle with this short brush? This short brush doesn't seem so practical. The brush head should've been longer while the outside tip of the brush head as a design, should've been shorter.
Very glittery
[I received this product in exchange for my honest review] I was shook by the pigment from this product! It is marketed for eyeshadow, but I think you could use it for added highlight or shimmer wherever you want. It is VERY glittery, and only bendable when wet. The applicator brush is a bit odd. I feel like as the product drains it will be hard to get the product from the bottle with it. Overall a good product.
Buildable peachy sparkles!!
I really love the color and the brush! It was a light peachy tone and very sparkly. You do need to add a couple coats if you want it to be noticeable, I like the build-ability.
10/10
I love this it's like a highlighter too and the brush makes it so easy to get it on. it blends out like beautiful sparkles and really doesn't have a pigment or scent it is so cute though i love it!
Nice
Lightweight, shimmery, and buildable. Blends easily, long-wearing, and crease-resistant. Sleek packaging, no strong scent. Great for a soft, luminous look.
