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Summary
Conscious Beauty at Ulta Beauty™
- Vegan
- Clean Ingredients
- Cruelty Free
- Give Back
Milani Highly Rated Mascara builds, lifts and dramatizes for sky-high lashes in a single stroke. Bold black color, volume and definition for every lash.
Features
- Highly rated for a reason!
- Highly Rated Elite mascara brush coats lashes from root to tip and has a tapered end that delivers sleek, even saturation
- Plant-based formula protects and conditions without smudging, flaking or clumping - perfect for every-day and special-occasion looks
- The brush combs and separates to volumize, lift and define lashes
Research Results
- 94% saw double lash thickness*
- 91% saw dramatic volume in one stroke*
- 91% saw instant curl and lift*
- *Results observed in a consumer panel survey
Apply mascara from root to tip and build to desired intensity. Use the tip of the brush for hard-to-reach lashes. Remove with makeup remover.
Water/Aqua/Eau, Synthetic Beeswax, Stearic Acid, Jojoba Esters, Copernicia Cerifera (Carnauba) Wax/Cera Carnauba/Cire De Carnauba, Glycerin, Acrylates Copolymer, Acacia Senegal Gum, Aminomethyl Propanol, Caprylyl Glycol, Hydroxyethylcellulose, Disodium Phosphate, Polysorbate 60, Tocopherol, Sodium Phosphate, Phenoxyethanol, Potassium Sorbate, Sodium Dehydroacetate, Iron Oxides (CI 77499).
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Questions
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Reviews
Write A REVIEWReview Snapshot
by PowerReviews
Ratings Distribution
Best Uses
- 1Anytime
- 1Lengthen
- 1Your eyelashes?
Describe Yourself
- 1Glam style
- 1High-low makeup collection
- 1Sensitive eyes
- 1Classic Style
- 1Natural Style
Most Helpful Positive Review
The only drugstore mascara I like
I can be a bit of a snob about mascara and usually only buy higher end mascaras. I pride myself on having a high-low variety in my makeup collection but for years I just couldn't find a drugstore mascara that gave me a dramatic eye look, didn't flake, didn't smudge, washes off easily, and didn't irr...
Most Helpful Critical Review
dangerous cheap flakey outer wrap on tube
I purchased this mascara about 2 months ago and the gold wrapping on the mascara tube peels off into a bunch of tiny pieces and gets everywhere. I tried wipe off what i could and use the mascara again but gold flakes fell into my eye. Not only was it painful, I messed up my makeup right before work...
167 results
dangerous cheap flakey outer wrap on tube
Verified Reviewer
Reviewed at

I purchased this mascara about 2 months ago and the gold wrapping on the mascara tube peels off into a bunch of tiny pieces and gets everywhere. I tried wipe off what i could and use the mascara again but gold flakes fell into my eye. Not only was it painful, I messed up my makeup right before work trying to blink out the stupid pieces. Definitely going to try to get a refund.

My sandwich mascara
So i absolutely love the tubing mascara from milani but it doesn't add volume. So i use this mascara to add that volume in between the tubing mascara to separate as a sandwiching technique and it is beyond perfect. I love them together and get constantly complimented on my lashes.
I love it!
I love the price. I do use a mascara primer (loreal) first let that set for 1 min or 2 and then I use this mascara. My lashes are defined I do use probably 2 coats but that's just my routine. I get compliments and the definition is fantastic. Wakes my eyes up. I have super light color lashes since I am a red head. I always love a full brush, no curve, or skinny brushes for me. This is a keeper!
Affordable
Verified Reviewer
Reviewed at

This is a great mascara and it's so affordable. When they go on sale I stock up.
So flakey…
Every day I walk into the bathroom at work I have serious flakey raccoon eyes. Looks so beautiful when first applied but it flakes too much to be a viable option